Tom Toole breaks down five practical ways real estate agents can use AI to work smarter, from inspection reports to client emails.
Real’s acquisition of REMAX closed Monday, August 24. Here’s who holds the top jobs, who’s leaving, and what agents need to know.
Byron Lazine breaks real estate lead generation into four engines and shows how to weigh their true costs in time, dollars, and cuts.
Lisa Chinatti breaks down how leadership, culture, and hiring priorities change as a real estate team grows from 10 agents to 100.
Home purchase cancellations hit a 3-year high, per Redfin, giving agents a new data point to prep sellers before they list.
Emily McAllister’s latest yap-style reel proves marketing cannot sell an overpriced listing. Here’s how agents can copy her style (and why they should).
The Broke Agent unpacks the worst social media advice for real estate agents and what to ask instead.
Harvard’s Joint Center for Housing Studies issued their 2026 State of the Nation’s Housing report. Here are their 10 takeaways and what agents should do with them.
Lisa Chinatti breaks down the 90-day money-back guarantee behind the onboarding program for the #1 real estate team in Massachusetts.
Jen Dillard’s Instagram reel asks real estate agents if hustle culture has gone too far, and agents are answering in droves.
Zillow now lets advertisers target its housing intent data on Pinterest, and The Real Word breaks down what the new ad deal means for real estate agents.
Tom Toole and Lisa Chinatti share five conversation starters agents can use to reconnect with buyers and sellers before Labor Day.
The House passed the Housing for the 21st Century Act 390–9, outlining zoning, HOME program, manufactured housing, and banking reforms aimed at boosting supply.
Theoni Rapo explains how her FaceTime strategy interrupts the scroll, boosts engagement, and helped generate over 4,000 organic leads on TikTok in one year.
Krys Benyamein explains how a structured homebuyer guide creates clarity, reduces stress, and improves buyer confidence throughout the entire homebuying process.
Shane Burgman’s trendjacking reel shows how real client stories outperform testimonials by turning closings into entertaining, trust-building content.
One webinar clip turned into a viral post, new followers, and three real buyers. Here’s how one piece of content grew three brands and proved the real power of the listing flywheel.
Chris Smith breaks down a simple system to organize and deploy real 5-star reviews in emails, videos and social media.
In his BAM Pro Bowl III presentation, Neel Dhingra explained why most agents are neglecting the “not yet” audience, and how observation content builds trust in 2026.
Tessabella Jelten shares how to choose content pillars that actually align with your business goals so your social media drives leads, listings, and real growth instead of random posts.
Trump’s Jan. 29 cabinet meeting tied housing to lower rates, protecting $500,000-$600,000 home values, and a $200 billion mortgage-backed securities plan.
MBA’s December 2025 PAPI shows the national median mortgage payment fell to $2,025 as affordability improved 7.5% year over year for the seventh straight month.
Neel Dhingra breaks down an IRS tax update using official sources and simple visuals, providing a repeatable formula for educational real estate Reels.
Krys Benyamein shares what high-level creators do differently, from pre-production to volume, and why belief and consistency turn content into real leads.
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