6 Phrases that Kill Your Prospecting (& What to Say Instead)
Sarah Lentz
September 14, 2026
Ramon Casaus highlights six phrases real estate agents use that kill your prospecting and what to say instead.
Ramon Casaus highlights six phrases real estate agents use that kill your prospecting and what to say instead.
Instagram rolls out new features for agents, mortgage rates top 7%, brand-killing social trends, a listing appointment mistake to avoid, and the final chance to grab a BAM Camp ticket.
The Broke Agent breaks down six real estate content trends that need to die.
Luke Acree shares 5 things 50 real estate team leaders agree on, and 3 things they still argue about, from his interviews for an upcoming book.
Ken Pozek shares the 8 lessons he wishes he knew, all of which led to his latest milestone of $2 billion in real estate sales.
eXp CEO Leo Pareja calls seller choice beautiful bullshit marketing speak that ignores fiduciary duty and puts the housing market at risk.
These nine subtle behaviors make sellers trust you faster. Which of these will you cultivate to build rapport and win more listings?
Tom Toole shares a four-step system for real estate agents to build phone confidence before every call.
Shannon Gillette breaks down why bad-mouthing a competitor by name in a listing appointment can cost an agent the deal and their reputation.
The Broke Agent breaks down how Tennessee agent Marie Lee turns client stories into storytelling posts that win real estate listings from sellers.
Contractors and chefs are building massive audiences by filming their work. Here’s how real estate agents can use the same strategy.
A recent Instagram carousel by Tom Toole shares how real estate agents can turn Labor Day weekend into an accelerator for the final four months of the year.
Fannie Mae’s Home Purchase Sentiment Index® shows a drop in consumer confidence. But what are consumers comparing the current housing market to?
Ed Stulak, social media guru and leader of the Orbis Group, joins Dan Oneil to discuss video DMs, landing a big project through Instagram, and plans for the future.
Opendoor and Zillow announced a partnership as Zillow looks to re-enter the iBuying space. Agents react to a BAM Instagram post with a mix of worry, curiosity, and indifference. Here are the highlights.
Zillow and Opendoor have announced a multi-year partnership to allow sellers to get and compare cash offers from Opendoor on the Zillow app and website.
Inman Innovator Award winners were announced this week, and a BAM podcast won the Video/Podcast category.
This week’s BAMmer of the week goes to Sterling Granger AKA @realestatecreative.
The Opendoor settlement, NAR’s market predictions, and 5 generations of homebuyers are this week’s topics as Tom Toole and Brooks Landry join Byron Lazine and The Broke Agent.
NAR’s housing market forecast highlighted five market opportunities, along with shifting trends in consumer behavior. Here are the top takeaways for real estate agents and their clients.
Real estate professionals need to know how to reach every generation online. Here are Hubspot’s biggest takeaways on how each generation shops.
Most real estate agents are using the same lines. Here are four overused agent phrases, and what you can say instead.
At the beginning of each month, I make a list of content ideas based on holidays, notable events, and what’s trending. Here’s what to expect this August.
Luca Alboretti of Actually Agents talks about his background, his Discord community, and the future of Instagram with Matt Lionetti and The Broke Agent on the Over Ask Podcast.
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