Today’s episode of The Walk Thru—the first of 2023—starts with a recap of yesterday’s live expired listings cold calling event hosted by Byron Lazine and today’s two OG guest moderators, Tom Toole and Dan Oneil.
And while Redfin wasn’t the only target of this satire, Glenn Kelman’s defensive reaction turned it into a whole thing, sparking reactions from agents all over Twitter, either in defense of Redfin or to generously supply those anecdotes he asked for.
Today’s show wrapped up with Facebook’s new rules for real estate listings, since the wording of Meta’s announcement left many agents confused as to what had really changed.
Turns out the only people affected are those who post real estate listings to Facebook Marketplace using their business page
The general consensus on The Walk Thru: Your personal page is where the connections are.
Click on any of the timestamps below to watch:
04:09 Tom’s takeaways
06:31 Dan’s takeaways
08:29 The Broke Agent’s takeaways
10:31 Byron’s takeaways
22:05 We have to prioritize follow-up as much as cold calls.
29:38 Satire, reaction, response, stories, invitation
45:45 Should agents focus on their personal or business page?
Click here to watch the full episode.