Agent Marketing

Meme-style image of a girl in a striped top and scarf standing in a cluttered room with a glittery '2023' overlay and the caption 'NEW YEAR, NEW ME' in front of her face.

Agent Marketing

January Content Ideas for Agents

The Broke Agent shares his marketing dos and don’ts, along with notable holidays and events, in this month’s content ideas for agents.

January 1, 2023

Agent Marketing

Videos Real Estate Agents Can Make in 2023

Every agent knows they need to create videos. but many get stuck on topic ideas. To help you out, here’s a list of videos real estate agents can make in 2023.

December 29, 2022

What Falling Home Prices Mean For The 2023 Market

Byron Lazine and Nicole White discuss falling home prices, a great Twitter follow for real estate agents, marketing trends that won’t make it to 2023, and the pitfalls of quiet quitting.

December 27, 2022

Three presenters stand around a silver cloche on a counter, with a yellow studio backdrop and two in white lab coats flanking a woman in a black top.

Agent Marketing

These Marketing Trends Aren’t Making It To 2023

Marketing is constantly evolving, and it’s up to agents to keep a finger on the pulse of the current trends. So if you haven’t refreshed your marketing strategy all year, read on for everything you need to be aware of to develop stronger marketing in 2023.

December 27, 2022

Build a Traffic-Stopping Brand in Real Estate

Byron Lazine and Bobby Kawecki break down exactly what agents need to do to build a traffic-stopping brand in real estate today using short-form video. They share the biggest mistakes agents make, examples of their highest-converting clips, and how to create the best hooks and captions to captivate your audience.

December 23, 2022

Video thumbnail: man smiling in a white shirt with overlaid title '5 Keys to Success in 2023'.

5 Things Real Estate Agents Must Do for Success in 2023

The Massive Agent breaks down the five things real estate agents must do in 2023 to scale and succeed in today’s market. After the recap, he shares more of his own proven strategies, including an accountability guarantee, to set you up for a groundbreaking year in real estate.

December 22, 2022

White envelope with a red bow on a gold gradient background, symbolizing a gift

Agent Marketing

21 Email Subject Lines for Agents to Use Over the Holidays

Not sure what type of emails to send over the holidays? BAM took inspiration from a Chris Smith Tweet and gathered 21 email subject lines for agents to use over the holidays.

December 21, 2022

Agent Marketing

Instagram Confronts Hacking Issues

Having your Instagram hacked is one of the most inconvenient and anxiety-inducing things that can happen in this business. Thankfully, Instagram is working to solve hacking issues with a new website and security features.

December 20, 2022

YouTube channel header for San Antonio Suburbs by Tre Serrano with a grid of video thumbnails below.

Agent Marketing

Is Mainstream Media Coming For Real Estate Agents?

A recent San Antonio Express-News article is causing industry professionals to question: Is mainstream media coming for real estate agents?

December 19, 2022

Agent Marketing

The YouTube Playbook for Real Estate Agents with Javier Vidana

Javier Vidana joins Matt Lionetti and The Broke Agent to discuss how he grew his YouTube channel to 144K subscribers, where he gets his leads and ideas, how to take advantage of a viral video, and what it’s going to take in 2023 to grow a successful YouTube channel.

December 19, 2022

Person sitting on the floor behind red danger tape, surrounded by social media icons (YouTube, Instagram, Facebook, Twitter, Snapchat).

Agent Marketing

How to Combat the Vulnerability of Social Media

From Instagram glitches to a potential TikTok ban, social media remains unpredictable. Here are six marketing strategies to combat the vulnerability of social media.

December 19, 2022