Tom Toole

Agent Strategy

The 4-Point Daily Focus Plan for Distracted Real Estate Agents

Tom Toole shares a four-point plan to help real estate agents stay focused on income-producing activities when industry news threatens to derail their day.

May 11, 2026

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Agent Strategy

How We Signed 100+ Listings in 5 Months (System Breakdown)

Tom Toole breaks down the exact systems his team used to take 100 listings in under five months and how agents can replicate it.

May 5, 2026

Agent Strategy

The Biggest Mistake Agents Make When Clients Get Cold Feet

Tom Toole breaks down the two types of cold feet objections agents face and the exact scripts to guide clients through them without being pushy.

April 28, 2026

Businessman in a blue suit converses with two clients in a modern living room by a fireplace and artwork in the background.

Agent Strategy

5 Skills That Turn More Appointments Into Closings

Tom Toole shares five appointment skills and a proven practice framework to help agents convert more meetings into deals during peak selling season.

April 21, 2026

Agent Strategy

Stop Blaming Rates: 4 Openers & 3 Questions to Win Clients Right Now

Tom Toole breaks down how agents can win in Q2 with 4 key scripts, 3 motivation questions, and a simple daily formula to drive more conversations and appointments.

April 13, 2026

Agent Strategy

The 4 Data Points Agents Are Using to Book More Appointments Right Now

Tom Toole shares 4 data-backed scripts agents can use right now to spark conversations, including 25.6% over-ask sales and 9% inventory growth.

April 7, 2026

Agent Strategy

Sellers Are Asking These 5 Questions. Can You Answer Them?

Tom Toole breaks down the five numbers every agent must know to win competitive listing appointments and build instant seller trust.

March 31, 2026

Agent Strategy

How to Handle the Private Exclusive Conversation at the Listing Appointment

Tom Toole shares 4 steps to handle private exclusive listing objections, from exposure strategy and listing platform priorities to seller questions and proactive marketing.

March 23, 2026

Agent Strategy

The 3 Communication Gaps Hurting Real Estate Agents Right Now

Tom Toole breaks down 19,000 real estate calls, revealing 3 common call and voicemail mistakes that hurt conversion and how agents can fix them.

March 17, 2026

Agent Strategy

We Reviewed 19,000 Agent Conversations. These are the 6 Call Tactics That Work Best.

Tom Toole analyzed 19,000 real estate calls using Shilo.ai to uncover six tactics agents use to build trust, uncover motivation, and move conversations toward a deal.

March 10, 2026

Agent Strategy

The 5 CRM Features That Separate Top Producers

Tom Toole shares 5 underused CRM features that help agents increase appointments, tighten follow-up, and scale their real estate business.

March 3, 2026

Agent Strategy

5 Moves That Put You in Control of Your Spring Pipeline

Tom Toole shares 5 proven tactics to dominate the spring market, from 100 daily dials to pipeline math that multiplies your goal by 10.

February 23, 2026

Tom

Toole's Latest Posts:

The 4-Point Daily Focus Plan for Distracted Real Estate Agents

How We Signed 100+ Listings in 5 Months (System Breakdown)

The Biggest Mistake Agents Make When Clients Get Cold Feet

5 Skills That Turn More Appointments Into Closings

Stop Blaming Rates: 4 Openers & 3 Questions to Win Clients Right Now

The 4 Data Points Agents Are Using to Book More Appointments Right Now

Sellers Are Asking These 5 Questions. Can You Answer Them?

How to Handle the Private Exclusive Conversation at the Listing Appointment

The 3 Communication Gaps Hurting Real Estate Agents Right Now

We Reviewed 19,000 Agent Conversations. These are the 6 Call Tactics That Work Best.

The 5 CRM Features That Separate Top Producers

5 Moves That Put You in Control of Your Spring Pipeline

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