For this week in BAM, we’re sharing a couple of our most clicked-on articles in real estate news, agent tactics, and agent marketing. Because we don’t want you to miss anything that could help you stay informed, level up your skills, and grow your business.
Let’s dive in!
News You May Have Missed
“Introducing ‘Real Estate Humor’: The YouTube Channel That’s About to Become Your New Obsession”
BAM YouTube announces a new addition to our line-up of channels with “Real Estate Humor.” And the first installment is a Property Brothers-In-Law skit you’ll want to watch on repeat.
“New California Lawsuit Targets Redfin”
In a new lawsuit filed in California on February 26, home seller Andrea Freedlund alleges that Redfin, the National Association of Realtors (NAR) and the California Association of Realtors (CAR) are involved in a conspiracy to inflate real estate agent commissions.
Agent Tactics
“Tom Storey’s #1 Strategy for Helping Sellers Price Their Homes”
Tom Storey recently appeared on the Stay Paid Podcast hosted by Luke Acree and Josh Stike to discuss, among other things, his pre-listing process. Step three is his favorite strategy for helping clients price their homes.
“The Math Behind Generating Hot Leads and Keeping Your Pipeline Full”
Tom Toole shares his three strategies for mastering the essential math behind keeping your lead pipeline full.
“5 Tactics We’ve Implemented in 2024 to Double Production”
Dan Oneil shares five tactics he and his team have implemented this year to double their production compared to the same time period in years past.
Agent Marketing
“Stop Posting ‘Just Listed’ and ‘Just Sold’ Photos: Take Inspo from These 9 Posts Instead”
Lindsey Jo dishes the hard truth about “just listed” and “just sold” posts, gets real about what your audience really wants from you, and provides nine stellar examples for content inspo.
“How to Create Standout Listing Videos in 3 Steps”
Tiana Ponti Morales highlights three key points to consider when creating listing videos to resonate with your ideal buyer and stand out among the agents in your market.
“How One Letter Got Me a $2M Listing”
Katie Lucie breaks down the strategy behind the “I have a buyer” letter that scored a $2 million listing—and takes you through the steps of creating your own.
This Simple Instagram Post Generated 97 Comments (and a Month of Content Ideas)