This Week in BAM: Another Texas Commission Lawsuit, Holiday Gift Ideas, and Top YouTube Branding Strategies for 2024

This week in BAM brings another Texas commission lawsuit, the best data to send sellers before the price adjustment conversation, the top 9 YouTube branding strategies for 2024, gift ideas for agents, Canva’s newest photo-enhancing tool, and much more.
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

FREE VIRTUAL EVENT
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

For this week in BAM, we’re sharing a couple of our most clicked-on articles in real estate news, agent tactics, and agent marketing. Because we don’t want you to miss anything that could help you stay informed, level up your skills, and grow your business. 

Let’s dive in! 

News You May Have Missed

Texas Faces Second Antitrust Commission Lawsuit: Over 40 Defendants Named

The Martin lawsuit is the second antitrust lawsuit filed in Texas since the Sitzer/Burnett verdict was issued on October 31st. It’s the ninth major lawsuit filed by home sellers since then. 

BlackRock’s Message to the Masses: We Are Not Buying Individual Houses in the U.S.

In response to media scrutiny and social media discussions, BlackRock released a message with the aim of “setting the record straight.”  While it does play an active role in the U.S. real estate market as a fiduciary asset manager, BlackRock made it clear it is not among the institutional investors buying single-family homes.

Byron Lazine covered this on the Thursday Hot Sheet, starting at 23:56:

Agent Tactics

3 Types of Data to Send Sellers (Before the Price Adjustment Conversation)

Tom Toole shares three types of data to send sellers before you schedule a call for the price adjustment conversation. 

Stop Following the Shiny Objects! 3 Lessons from a Decade in Real Estate

Tom Worley shares three things he wishes someone had coached him through when he started out as a real estate agent. 

Agent Marketing

Gift Ideas for Agents to Give This Year

Krys Benyamein shares five of the best gift ideas for real estate agents to buy for the people in their life. 

In related news, this week’s episode of The Walk Thru also asked the question, “What’s the best gift for an agent?” 

Elevate Your Listing Photos with Canva’s Newest Tool

Lindsey Jo demonstrates how to upgrade your listing photos using Canva’s new Magic Edit photo-enhancing tool. 

Top 9 YouTube Branding Strategies for 2024

Krys Benyamein and Dan Parker hosted a BAM webinar on Thursday, December 14, on developing a real estate content plan for 2024. This post focuses on their top 9 YouTube branding strategies. 

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About the Author

Sarah Lentz started writing for BAM in late May of 2022 and quickly realized she was exactly where she wanted to be (and still is). Before BAM, she worked as a freelance writer. She lives in Minnesota with her four kids and, in her free time, is writing her next book.

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