social media marketing

Agent Marketing

Instagram Plus Just Launched: The Features Real Estate Agents Need to Know

Instagram Plus launched on June 4, 2026 at $3.99/month. Here are the features real estate agents should actually care about.

June 5, 2026

Agent Marketing

This New Manychat Feature Just Made Instagram DMs Way Smarter

Manychat’s new “Say Hi to New Followers” feature automates DMs instantly. See how creators and agents use it to turn followers into leads.

November 1, 2025

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Agent Marketing

The #1 Way to Get Shares on Social Media

The Broke Agent shares how to get more social media shares by posting new hyperlocal content about openings, local news, and community updates first.

October 17, 2025

Agent Marketing

Steal These 6 Tips to Optimize Your IG SEO in 2025

An Instagram post by creators @brock11johnson and @marketingharry breaks down six actionable tips for boosting your discoverability with Instagram SEO in 2025—including keyword strategy, optimized visuals, and the power of alt text.

May 28, 2025

Agent Marketing

This One Line in Your Instagram Bio Can Win More Listings

Add this one line to your Instagram bio and watch your listings grow. The Broke Agent shares how agents are winning clients with simple, strategic IG updates.

May 16, 2025

Agent Marketing

Want More Wins on Social? Start Posting Like This

Want more wins on social? Stop selling, start storytelling. Katie Lucie shares how Marie Lee’s Instagram post nailed engagement and trust—so you can do the same.

February 5, 2025

Agent Marketing

These Instagram Bio Mistakes Are Preventing You From Getting Leads

The Broke Agents shares the biggest mistakes real estate agents make in their Instagram bios—and how to fix them to get more leads.

August 23, 2024

Agent Marketing

3 Powerful Reasons to Document Real-Life Home Renovations

Katie Lucie shares three powerful reasons why documenting real-life home renovations can transform your real estate business.

June 19, 2024

Agent Marketing

My Secret Weapons: 7 Resources to Stay Up to Date on Social Media Changes

Struggling to keep up with social media changes? The Broke Agent shares his top 7 resources that all real estate agents should use to dominate social media.

June 7, 2024

Agent Strategy

How to Conquer Any Market: A 3-Step Business Plan for Agents

Learn how to build a resilient real estate business plan that stands up to market fluctuations. Follow a real-life example with step-by-step guidance on setting impactful goals and implementing effective strategies.

May 15, 2024

Woman standing at a desk, organizing colorful sticky notes and papers while holding a white mug, with a laptop nearby.

Agent Marketing

How to Sell Houses Using Instagram

Haley Ingram shares how she sold houses as a real estate agent. Plus, the top three lessons she learned marketing her real estate business on Instagram.

June 22, 2023

Row of vertical social-media story panels floating over a green golf course with trees in the background, showing various scenes and captions (home for sale, clock, offers, crowd).

Humor and Value: A Clever Approach to Creating Content for Consumers

Real estate professional Sterling Granger combines humor, clever storytelling, and valuable insights to create engaging social media content. Learn about his unique approach, including the importance of comedic timing, capturing attention across diverse audiences, and sharing valuable tips for homebuyers and sellers.

June 16, 2023

Humor and Value: A Clever Approach to Creating Content for Consumers

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