The Broke Agent breaks down the one line every real estate agent should add to their Instagram bio to get more followers.
Tessabella Jelten shares a simple Instagram strategy agents can use to turn content into conversations and qualified leads.
Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.
Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.
Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.
Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.
The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.
Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.
The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.
Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.
Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.
The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.
Krys Benyamein shares the three daily actions that keep his real estate business growing in any market. He breaks down how to reverse-engineer your income goals, create consistent marketing touchpoints, and stay sharp as a trusted advisor.
The Broke Agent shares five things real estate agents can do while bored at your open house.
Compass announced it will share its 6,000 private exclusive listings with brokerages and MLSs, but only if they agree not to alter, monetize, or penalize agents for sharing them. The move comes amid ongoing legal battles with Zillow and industry pushback over listing access and transparency.
As Compass defends its listing funnel, Leo Pareja questions its impact on transparency. And in this week’s Real Word, Byron and Nicole review Pareja’s op-ed and debate whether Compass’s internal messaging aligns with a consumer-first approach.
After devastating floods in Texas left more than 120 dead and over 170 missing, real estate professionals are stepping up with grassroots and large-scale relief efforts. From Compass agent Katie Wilsey rallying 300 volunteers to Fairway Mortgage’s $1 million donation, the industry is showing what it means to serve in a crisis.
In a new Instagram Reel, Ryan Serhant breaks down five key real estate shifts agents should be watching, many of which align with the forward-looking conversations and tactical insights planned for this year’s BAM BBQ.
In a new BAM interview, Byron Lazine sits down with Dermot Buffini to unpack why trust, not tech, is still the foundation of a strong real estate brand. From emotional sobriety to the dangers of defaulting to automation, this conversation is a wake-up call.
This week’s BAMx live role play tackled the gap between seller expectations and market reality. New data from Realtor.com and Clever Offers highlights the year-over-year increase in delisted homes and future seller expectations vs past seller experiences.
BAM BBQ, the hottest virtual real estate event of the summer, goes live July 16, 2025, featuring eXp CEO Leo Pareja, Ryan Serhant, and Experience.com CEO Scott Harris. This free event includes a full replay for every registrant so you won’t miss a minute.
Use this mid-year audit guide to evaluate your real estate business and content strategy based on what’s actually working. Learn how to assess your performance, track key metrics, and adjust your daily activities to hit your year-end goals.
Celebrate the 4th of July with 10 relatable summer real estate memes, from poolside showings to mid-BBQ offers. These posts capture the chaos, comedy, and occasional freedom of working through the holiday as an agent.
Luke Acree shares five practical steps for real estate agents to rebuild confidence during a slump, starting with clear goal-setting and daily action. Drawing from his own setbacks and a powerful question from a 20-year industry veteran, this blog outlines how to regain momentum and play the long game.
For daily real estate news, business and marketing.
