Hootsuite’s 2026 Social Media Trends report reveals two AEO strategies real estate agents need to get found by AI before their competition does.
Shelby Sapp’s one-line response to “your competitor is cheaper” turns the objection into a reason to stay with you.
If your interview clips aren’t holding attention, the fix isn’t better gear, it’s where you start the video. Krys Benyamein shares the one edit that changes everything.
Structured Media’s David Stultz shows why video carousels are crushing on Instagram right now and how any agent can make one.
A federal judge ordered MRED to restore Zillow’s access to Chicagoland listings Friday, ending a two-day blackout tied to a Compass private listing dispute.
Unfiltered videos and real opinions are driving engagement in 2026. The Broke Agent shares why personal branding and raw content are winning on social media right now.
Realtor.com’s Q1 2026 down payment report shows the median down payment just hit a 4-year low. Here’s what agents need to know.
Mike DelPrete breaks down Google’s return to real estate listings, powered by HouseCanary and eXp Realty, and early evidence listing distribution power is shifting back to agents and brokers.
Byron Lazine shares the two things every new real estate agent needs to nail before worrying about tactics: commitment and a pitch that actually means something.
The Knowledge Brokers Podcast weighs in on whether homeownership should be required to get a real estate license, after a fake Trump post sparked the debate.
Ashley McPoland’s “Clocked In vs Clocked Out” post shows real estate agents how to showcase personality on Instagram without selling.
The Broke Agent explains why he ended his 200-episode Walk Thru Podcast after 4 years and what he’s building next for real estate marketing content.
A small rate drop opens a big window. These 2 scripts help agents create more meaningful conversations with buyers and sellers right now.
BAM breaks down a 4-step listing appointment framework built from two 30,000+ view masterclasses and includes a repeatable, printable checklist.
Krys Benyamein explains why affordability breakdown videos sharpen your financing knowledge, build buyer trust, and strengthen local authority.
Bored at your open house? Not hosting one at all? Here are five things to do that will improve your business, marketing, and overall life. 1. How about 27 lines
The “best time to film” isn’t scheduled. It’s right after real moments happen. The Broke Agent breaks down how to create more authentic content that leads to conversations and clients.
A simple post-closing strategy agents can use in 20 minutes to meet neighbors, start conversations, and build visibility after a buyer moves in.
Morning Brew reports data centers outbidding builders in Northern Virginia amid a 75,000-home shortage. Is this a real supply threat?
Homeowners are set to spend $522B on renovations in 2026. New data reveals what’s driving projects, budget stress, and what agents should understand about today’s homeowners.
Sharran Srivatsaa and Andrew Undem broke down exactly how a high-converting listing appointment actually works. Here are 27 lines to use at your next appointment.
Byron Lazine breaks down the 10-10-0 rule and shows agents how to preframe price reductions, avoid stale listings, and stay in control.
Fewer buyers are paying all cash and down payments are shrinking, according to new Redfin reports. Here’s what the data shows.
Tom Toole breaks down why agents fail without enough at bats, and how classroom, role play, and live reps turn training into income.
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