Sarah Lentz

Housing Market

U.S. Homeownership Declines for the First Time Since 2016

Redfin reports U.S. homeowner households fell 0.1% in Q2 2025 to 86.2M, the first decline since 2016, while renter households surged 2.6% to 46.4M.

September 5, 2025

Housing Market

$12 Trillion in U.S. Homes Now Face Climate Risks

Realtor.com reports $12.7T in U.S. homes face severe flood, wind, or wildfire risk, reshaping insurance costs and affordability for buyers and sellers.

September 4, 2025

Housing Market

How Wedding Season Is Quietly Wrecking Housing Budgets

Zillow Rentals finds attending a wedding and bachelor(ette) party costs $2,010, nearly the same as U.S. rent at $2,072, forcing housing sacrifices.

September 4, 2025

Housing Market

Dave Ramsey Calls Out Real Estate Influencer “Morons” For This Red Flag Advice

Dave Ramsey blasts TikTok “morons” for calling rentals passive income, warning real estate investing is far from easy money.

September 3, 2025

Agent Marketing

The 2 Types of Content That Crush Everything Else on Social Media (According to Agents)

In the BAM x ReminderMedia survey, 36% of agents said personal posts bring the most engagement, with nearly 10% citing hyper-local content as their top performer.

September 3, 2025

Housing Market

The Biggest Challenges for Buyers, Sellers, and Builders in 2025

Realtor.com report shows buyers, sellers, and builders all struggling in 2025, with affordability down, delistings up, and builders slowing new starts.

September 2, 2025

Agent Marketing

Double Your Video Views with This Simple Hack

Dustin Brohm, aka The Massive Agent, shows how changing your video background can double views and keep audiences from scrolling past.

August 30, 2025

Agent Marketing

The Biggest Social Media TURN-OFFs: What NOT to Post on Social Media

The BAM x ReminderMedia survey of 600+ agents reveals the top social media posts that make professionals hit unfollow, from politics to bragging.

August 29, 2025

Agent Marketing

The Surprising YouTube Strategy Driving a 6-Figure Lead Business

The videos agents often avoid became Jeb Smith’s biggest growth driver: mortgage content that builds authority, captures leads, and pays off.

August 29, 2025

Real Estate News

BHHS Agents Now Get Access to Zillow Showcase Listings in New Partnership

Zillow and Berkshire Hathaway HomeServices announced a partnership giving all U.S.-based BHHS agents access to Zillow Showcase for premium listings.

August 29, 2025

Housing Market

42% of Home Buyers & Sellers See the Economy Getting Worse Before it Gets Better

Realtor.com survey shows 42% expect the economy to worsen, 32% see housing decline, and rate outlook splits evenly at 33% improve, 34% same, 33% worse.

August 28, 2025

Housing Market

$25 Trillion in Real Estate Is Moving to the Next Generation

CNBC reports boomers and the silent generation hold $25T in real estate, part of $105T to transfer by 2048, creating opportunities for agents who know the ropes.

August 27, 2025

Sarah

Lentz's Latest Posts:

U.S. Homeownership Declines for the First Time Since 2016

$12 Trillion in U.S. Homes Now Face Climate Risks

How Wedding Season Is Quietly Wrecking Housing Budgets

Dave Ramsey Calls Out Real Estate Influencer “Morons” For This Red Flag Advice

The Biggest Challenges for Buyers, Sellers, and Builders in 2025

The Surprising YouTube Strategy Driving a 6-Figure Lead Business

BHHS Agents Now Get Access to Zillow Showcase Listings in New Partnership

42% of Home Buyers & Sellers See the Economy Getting Worse Before it Gets Better

$25 Trillion in Real Estate Is Moving to the Next Generation

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