Troy Palmquist

Modern luxury house with glass walls and a pool at dusk, overlaid by the slogan: 'Create a Luxury Vibe as You Build Your Business'

Agent Marketing

Walk the Walk: Create a Luxury Vibe as You Build Your Business

Troy Palmquist shares five ways you can create a luxury vibe as a real estate agent.

February 16, 2023

Your Marketing Playbook

Chris Smith Asks “Are Your Sellers Your BOSS?”

Chris Smith’s Instagram question, a BAM article on defining luxury, Housle as the Wordle of real estate, a Redfin iBuying confession, and Brooks Landry’s IG Reel about Facebook are today’s topics as Victoria Velazquez and Brooks Landry join Byron Lazine and The Broke Agent.

January 19, 2023

Modern single-story villa with floor-to-ceiling glass walls and a long reflecting pool at sunset, palm trees in the background.

Agent Strategy

Feeling Gucci: What Really Defines A Luxury Real Estate Agent?

What does it mean to be a luxury real estate agent? Troy Palmquist explores this question and argues that it has nothing to do with price point.

January 19, 2023

Woman sitting at an outdoor table by the water, typing on a laptop by the shore.

Agent Strategy

You Might Be a Part-Time Agent If…

A lot of full-time agents look down their noses at dual career agents, but Troy Palmquist argues some of the biggest names in the business might actually be part-timers. Here’s how to tell if you’re a part-time agent.

January 2, 2023

The Real Word

Team Structures Are RUINING Rankings

Byron Lazine and Nicole White discuss team structures (and why they’re a train wreck), the rising need for down payment assistance, what it means when wealthy people start unloading their real estate, and dollar stores leading the surge in retail store openings.

December 20, 2022

Four men in a video call podcast grid with a bright OpenAI graphic framed in yellow at the center, each wearing headphones and speaking into mics.

Your Marketing Playbook

Using ChatGPT to Write a Listing Description LIVE

Does the real estate industry have a drinking problem? Will AI replace agents? These questions, plus underwater mortgages and the Instagram 2023 Trend Report, are today’s topics as Troy Palmquist and Dan Oneil join Byron Lazine and The Broke Agent.

December 9, 2022

Group of friends toasting with drinks at a bar, with a cutout portrait of a man in a suit placed on the table in the foreground.

Agent Strategy

Does the Real Estate Industry Have a Drinking Problem?

Whether it’s a true drinking problem or simply the perception of a problem, the image of the hard-partying real estate pro is one that’s firmly embedded in the public’s consciousness.

December 6, 2022

Walk the Walk: Create a Luxury Vibe as You Build Your Business

Chris Smith Asks “Are Your Sellers Your BOSS?”

Feeling Gucci: What Really Defines A Luxury Real Estate Agent?

You Might Be a Part-Time Agent If…

Team Structures Are RUINING Rankings

Using ChatGPT to Write a Listing Description LIVE

Does the Real Estate Industry Have a Drinking Problem?

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