Troy Palmquist

Agent Strategy

87% of your CRM won’t transact in 2026. Here’s how to focus on the rest.

Troy Palmquist talks with Scout founder Drew Fabrikant about the latest market data and how to drill down on the members of your sphere of influence most likely to move.

December 23, 2025

Agent Marketing

7 Mistakes Real Estate Agents Make with Email Marketing

If you’re not sending emails consistently to your SOI (and many of you are not), you’re missing out on a low-cost, high-return marketing opportunity, Troy Palmquist writes.

November 12, 2025

Man in a suit reclining in a white bathtub while dollar bills rain around him, conveying wealth and extravagance.

Lifestyle

10 Best Pieces of Advice from Billionaire Business Pros

From inventors to investors, these words of wisdom from 10 of the world’s wealthiest are sure to guide, inspire and drive you toward your next goal.

October 6, 2023

Text on a black background reading: 'BRO BRUH SIS GIRLFRIEND'.

Agent Strategy

Hey, Bruh! Maybe It’s Time To Review Professional Language

Bro, bruh, sis, or girlfriend: Troy Palmquist dives into professional language, explaining why real estate agents need to rethink using terms of endearment to address clients and colleagues.

July 12, 2023

Serd, older man in a black tuxedo with a white shirt and red rose boutonniere, raising his index finger against a dark background.

Lifestyle

Success is the Best Revenge?

The definition of success is different for different people. Troy Palmquist examines how to get as much out of your success journey as possible.

May 18, 2023

Thumbnail collage of four hosts around a central photo of a damaged hillside house with debris; a red arrow points at it to highlight the scene.

Your Marketing Playbook

House FALLS Off Cliff & Best YouTube Short Strategy

The viral Utah home falling off a cliff, what agents need in their car, YouTube Shorts strategy, finding listings in the wild, and agent marketing wins are today’s topics as Ken Pozek and Marley Presswood join Dan Oneil and The Broke Agent.

April 30, 2023

White BMW sedan on a dirt road kicking up orange dust under a bright blue sky, with three smartphones floating in the air showing in-car videos.

Agent Strategy

What’s in Your Car? Building the Ultimate Real Estate Go-Bag

Selling real estate is all about thinking through every possible eventuality. Troy Palmquist shares how to build the ultimate real estate go-bag to conquer any scenario.

April 26, 2023

Businessman in a pinstripe suit on a landline, pointing as he talks, with colleagues blurred in the background in an office.

Agent Strategy

Want Exponential Growth? 10x Your Price Point

Setting big goals and believing you can achieve them is the first step toward exponential growth. Find out how brokers Troy Palmquist and Keven Stirdivant add consistent outreach to create maximum impact.

March 7, 2023

Person’s hands frame a sunset-hued background, drawing attention to the centered motivational text: 'Find Your Focus to Create Exceptional Outcomes' with gold corner marks nearby.

Agent Strategy

Find Your Focus to Create Exceptional Outcomes

If you feel that your priorities have shifted, it’s time to develop a plan for getting the most out of every day. Troy Palmquist shares how to develop an intentional path forward to help you meet your goals.

March 2, 2023

Agent Strategy

AMEX Points for Real Estate Deals? Here’s What You (and Your Clients) Need to Know

RBN’s points deals may be too good to pass up for some buyers and sellers. Here’s what you need to know about AMEX points for real estate deals.

February 23, 2023

Agent Strategy

Grant Cardone Says THIS Will Save Housing

Byron Lazine and Nicole White discuss Gary Keller’s Inman article, what agents should be doing, little things that can undermine your real estate business, and Grant Cardone saying real estate investors will save the day and prevent a home price crash

February 21, 2023

Gold balloons on a black background with the title: The Risks of Distracted Pursuits in Real Estate Sales.

Agent Strategy

Chasing Balloons: How The ‘Little Things’ May Be Undermining Your Business

Are the little things holding you back? Troy Palmquist outlines why chasing balloons might be undermining your business.

February 20, 2023

Troy Palmquist

87% of your CRM won’t transact in 2026. Here’s how to focus on the rest.

7 Mistakes Real Estate Agents Make with Email Marketing

10 Best Pieces of Advice from Billionaire Business Pros

Hey, Bruh! Maybe It’s Time To Review Professional Language

Success is the Best Revenge?

House FALLS Off Cliff & Best YouTube Short Strategy

What’s in Your Car? Building the Ultimate Real Estate Go-Bag

Want Exponential Growth? 10x Your Price Point

Find Your Focus to Create Exceptional Outcomes

AMEX Points for Real Estate Deals? Here’s What You (and Your Clients) Need to Know

Grant Cardone Says THIS Will Save Housing

Chasing Balloons: How The ‘Little Things’ May Be Undermining Your Business

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