Grant Cardone Says THIS Will Save Housing

Byron Lazine and Nicole White discuss Gary Keller’s Inman article, what agents should be doing, little things that can undermine your real estate business, and Grant Cardone saying real estate investors will save the day and prevent a home price crash
Split-screen thumbnail with a woman on the left and a man on the right, center 'the real word' logo, and the caption 'IS HE SERIOUS?' in orange text.
Split-screen thumbnail with a woman on the left and a man on the right, center 'the real word' logo, and the caption 'IS HE SERIOUS?' in orange text.
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FREE VIRTUAL EVENT
BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

In this week’s episode of The Real Word, Byron Lazine and Nicole White return to OG style with three rackets. Now that Washington is focused on preparing for the next election, there’s less content related to the housing market. Hence the absence of the “Left, Middle, Right.” 

For starters, they discuss a Gary Keller article on Inman, which spelled out what agents need to be doing right now. Adjacent to that, they break down two other articles to expand on the housing market correction and how to know where the bottom is

Racket #2 focuses on a Business Insider article where billionaire Grant Cardone claims he and other real estate investors will “‘save the day’ and prevent a home price crash.” 

It’s a title that begs for clarification (among other things), and Byron and Nicole deliver. 

Today’s third racket focused on a new article by BAM Creator Troy Palmquist on the “little things” that could be undermining your real estate business. 

Click on any of the timestamps below to watch: 

00:0002:22 Intro

02:22 Racket #1: Gary Keller’s Inman article

07:56 Nicole’s take on Gary Keller’s article

10:23 The huge silver lining

11:09 Where Byron disagrees with Keller

14:02 Racket #2: Grant Cardone saying he’ll “save the day”

18:24 “What he’s gonna do is make it more unaffordable for entry-level buyers.”

19:39 Racket #3: Are the “little things” undermining your business?

21:34 Ryan Serhant’s $250,000,000 listing

Click here to watch the full episode.

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Real estate may be all about location, location, location, but we know that content is king! That's why we have an army of talented writers behind the scenes, crafting posts like this one to help you navigate the ins and outs of the industry.

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