Luke Acree explains why cost per lead is the wrong metric for real estate agents and what to track instead to actually grow your business.
Luke Acree explains why turnover rate is the one number that determines whether your geographic farm produces listings or stalls out.
Most homeowners call (and hire) the first real estate agent they recognize. Luke Acree shares how familiarity, consistency, and repeated exposure can help agents become the go-to name in their market.
Luke Acree breaks down five essential real estate lead sources and how to build a consistent, scalable system for long-term business growth.
Luke Acree cites 81% of sellers interview one agent, and outlines how omnichannel touches create familiarity, comfort, and trust.
Open houses still work in 2026, but only if you run them with structure. Luke Acree breaks down the full strategy to turn open houses into consistent closings.
Luke Acree joins BAM on March 4 to break down the FIT Framework and how agents can build predictable, referral-driven lead flow from their database.
Luke Acree shares the circle prospecting script and follow-up system that turned intent data into 26+ deals, and why calls still win.
Luke Acree shares why “lead with revenue,” niche messaging, and consistent testing are the keys to building marketing that actually compounds and converts.
Luke Acree shares lessons on real estate marketing ROI with a Stay Paid Podcast caller, breaking down what actually delivers consistent long-term results.
Luke Acree reveals the minimum daily standard new agents must hit to generate free leads without paying a portal.
Luke Acree explains why most agents misuse social media and shares three practical shifts to build trust, stay visible, and turn relationships into referrals.
For daily real estate news, business and marketing.
