With Anywhere taking the lead in settling both class action lawsuits on buyer agent commissions, here are some scripting changes agents and brokerages can use to adapt to an industry where buyer commissions are no longer guaranteed.
Tom Toole shared two variations on a text script he uses with his team to get near-immediate and all-day responses from buyers in today’s market—not in spite of high mortgage rates but because of them.
BAM looks at what could happen to the housing market with 8% mortgage rates, how to answer related questions from buyers, and the best way to prepare your real estate business and maximize transactions in 2023.
Create a strong nurture plan for your clients for the rest of 2023 and beyond with this listing masterclass provided by Lisa Chinatti and Tom Toole—with a shot of tactical real talk from Byron Lazine.
Fortune’s Lance Lambert joined Byron Lazine, Lisa Chinatti, and Tom Toole on the Knowledge Brokers Podcast to share his views on the housing market, and whether a soft landing, recession, or no landing would most improve housing affordability.
In last week’s Knowledge Broker Podcast, Byron Lazine and Tom Toole called out the worst advice in the world for real estate agents, and why authenticity won’t always help you gain more clients.
Byron Lazine, Lisa Chinatti, and Tom Toole discuss the Matt Ishbia UWM CEO interview, whether the market is “savagely unhealthy,” why Bright MLS is allowing $0 buyer broker commissions, and the number one reason agents switch brokerages.
Byron Lazine, Lisa Chinatti, and Tom Toole discuss the latest CPI data, the Fed’s (outdated) playbook, consumer confidence, the MLS PIN decision, technology for the real estate industry, and the Boston mayor’s incentive for converting office buildings for residential use.
Byron Lazine and Lisa Chinatti discuss inventory falling into negative territory, the challenges of being a landlord in today’s market, old school marketing tactics to bring back, the jobs report, and Instagram’s new Threads app.
Byron Lazine, Lisa Chinatti, and Tom Toole share their top six books for real estate agents. And you’ll want to add every single one (that you don’t already have) to your real estate business library.
Byron Lazine, Tom Toole, and Lisa Chinatti discuss questions knowledge brokers should be asking their clients and prospects right now to steer each conversation to the latter’s greatest benefit.
The best way to maximize your opportunities for real estate business in the last five income-producing months of 2023 is to get leads you don’t have to pay for upfront. Here are the best sources and how to make the most of them.
For daily real estate news, business and marketing.
