Frederick Genau uses viral Instagram frame trends to showcase listing features and drive buyer engagement. Here’s why it works and what agents can take from it.
Conor Murmane and Marley Presswood join Jason Cassity and The Broke Agent to discuss the latest Engagement Rate Study, the Power of Trendjacking, strategies for Personal Content, winning LinkedIn tactics, and highlight this week’s Marketer of the Week, sharing actionable insights to boost your marketing impact.
Krys Benyamein shares what Meta confirmed about Instagram reach, native publishing, and the Ray-Ban Meta glasses workflow.
Krys Benyamein breaks down how one headline-style Instagram post generated 400,999 views, 10,467 shares, and 30+ buyer phone numbers without video.
The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.
Lindsey Jo shares the secret behind high-performing real estate Instagram accounts—how problem-solving content builds trust, reduces anxiety, and converts followers into clients.
The Broke Agent shares the two essential elements every real estate Instagram account needs to build trust fast: faces and places.
Instagram introduces new control over the Reels algorithm and Story resharing for public accounts, shifting how content spreads and how audiences discover you.
Tessabella Jelten shares how to attract home sellers on Instagram using a step-by-step lead magnet and automation campaign tailored for conversion.
The Walk Thru highlights how a Reston real estate team used Alyssa Curnutt’s hyperlocal blueprint to go from invisible to viral on Instagram.
Haley Ingram of Coffee & Contracts shares what’s working on Instagram in November 2025, from DMs and fonts to keywords and local engagement.
Use Instagram Trial Reels to test content, boost reach, and generate more leads. Tessabella Jelten shares the exact workflow, hook formulas, and five plug-and-play Reel ideas to grow your audience fast.
Shane Burgman’s trendjacking reel shows how real client stories outperform testimonials by turning closings into entertaining, trust-building content.
One webinar clip turned into a viral post, new followers, and three real buyers. Here’s how one piece of content grew three brands and proved the real power of the listing flywheel.
Chris Smith breaks down a simple system to organize and deploy real 5-star reviews in emails, videos and social media.
In his BAM Pro Bowl III presentation, Neel Dhingra explained why most agents are neglecting the “not yet” audience, and how observation content builds trust in 2026.
Tessabella Jelten shares how to choose content pillars that actually align with your business goals so your social media drives leads, listings, and real growth instead of random posts.
Trump’s Jan. 29 cabinet meeting tied housing to lower rates, protecting $500,000-$600,000 home values, and a $200 billion mortgage-backed securities plan.
MBA’s December 2025 PAPI shows the national median mortgage payment fell to $2,025 as affordability improved 7.5% year over year for the seventh straight month.
Neel Dhingra breaks down an IRS tax update using official sources and simple visuals, providing a repeatable formula for educational real estate Reels.
Krys Benyamein shares what high-level creators do differently, from pre-production to volume, and why belief and consistency turn content into real leads.
Katie Kenny’s weekend events Reel shows how simple hyperlocal content, clear audience targeting, and smart timing can drive real Instagram engagement.
Jared James explains the NAR settlement appeal, the mid-year timeline, and why keeping the ruling in place may bring more stability than overturning it.
The Broke Agent shares his February 2026 content ideas for real estate agents, including trending events, hyperlocal post ideas, viral hooks, and proven social media strategies.
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