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Podcast thumbnail featuring four smiling hosts in a vertical split collage, with gold title text 'THE WALK THRU' and 'EP. 9' on the bottom corner.

What Compass and Redfin Layoffs Mean for Agents

On this week’s episode of The Walk Thru, Byron Lazine and The Broke Agent are joined by Utah luxury agent and Instagram must-follow Paige Steckling and the host of The Massive Agent Podcast Dustin Brohm. They discuss hacked Instagram accounts, the Great Debate recap, layoffs at Compass and Redfin, and how to explain the market changes to consumers.

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The Video Strategy That Will Add Juice To Your CMA

Comparative Market Analysis’ (CMAs) have been around for years. Every agent is familiar with the concept. You have a seller lead, or past client, who is thinking about selling their home, and you compile a list of recent comparable home sales in the nearby geographic area. Some CMA tools will allow you to “weigh” some of the comps higher than others, based on things like square footage, bed/bath count, and interior finishes. Others simply provide a blended average of the nearby sales and spit out a price recommendation. Either way is fine, but I’m going to share one particular twist on the traditional CMA that has really helped me grow my business. 

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Hand holding a silver trophy with a small framed photo of a bearded man attached to the base.

BAMMER of The Week

Starting a new segment here at BAM brilliantly titled “Bammer of the Week.” It will highlight an agent or someone in the real estate industry that I think is doing something unique or cool, usually in marketing. I may be digging myself a hole here by making this weekly, but let’s start with one and see how it goes…

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Thumbnail with three men smiling against a dark striped background; includes a book cover titled 'Conversion Code' and bold neon-green text 'Cracking the Code to More Conversions'.

Is Long-Form Content Dying?

Chris Smith is a bestselling author of four business books – the newest of which, The Conversion Code, now has an updated edition available in print and ebook formats. On this week’s episode of Over Ask, he joins Matt Lionetti and The Broke Agent to discuss the book or, to put it in his words, “the art and science of lead generation.” 

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June Content Ideas for You

At the beginning of each month, I’m going to make a list of content ideas based on holidays, notable events, and what’s trending. This can help you plan your filming/posting schedule around what’s timely and relevant! As I mentioned in my “trendjacking” blog, posting about trending topics gives your marketing a major engagement boost. In May, we had Star Wars Day, the only Friday 13th of the year, the Johnny Depp Amber Heard trial, and plenty of chatter about Elon Musk buying Twitter… Here’s what to expect this June.

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Podcast thumbnail featuring four smiling hosts in a vertical split collage, with gold title text 'THE WALK THRU' and 'EP. 9' on the bottom corner.
Real Estate News

What Compass and Redfin Layoffs Mean for Agents

On this week’s episode of The Walk Thru, Byron Lazine and The Broke Agent are joined by Utah luxury agent and Instagram must-follow Paige Steckling and the host of The Massive Agent Podcast Dustin Brohm. They discuss hacked Instagram accounts, the Great Debate recap, layoffs at Compass and Redfin, and how to explain the market changes to consumers.

Read More
Collage of news screenshots about Compass and Redfin layoffs in housing market slowdown.
Real Estate News

Layoffs at Redfin and Compass

This week, Compass and Redfin announced they are laying off 8-10% of their workforces: View this post on Instagram A post shared by Broke Agent Media | BAM (@brokeagentmedia) Compass

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Agent Strategy

The Video Strategy That Will Add Juice To Your CMA

Comparative Market Analysis’ (CMAs) have been around for years. Every agent is familiar with the concept. You have a seller lead, or past client, who is thinking about selling their home, and you compile a list of recent comparable home sales in the nearby geographic area. Some CMA tools will allow you to “weigh” some of the comps higher than others, based on things like square footage, bed/bath count, and interior finishes. Others simply provide a blended average of the nearby sales and spit out a price recommendation. Either way is fine, but I’m going to share one particular twist on the traditional CMA that has really helped me grow my business. 

Read More
Promotional poster for Lazine vs Carruth debate; three men pictured with bold yellow title text ‘LAZINE VS CARRUTH’ and ‘MODERATED BY DANNY DEALS ONEIL’
Agent Strategy

How To Watch The Great Debate: Free vs Paid Coaching

They’ve been skirting around it for years. And now, Byron Lazine and Ricky Caruth will finally go head to head in a spirited debate on the subject of free vs paid coaching. The debate is happening live on Tuesday, June 14th at 5:00 pm EST.

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Hand holding a silver trophy with a small framed photo of a bearded man attached to the base.
Agent Marketing

BAMMER of The Week

Starting a new segment here at BAM brilliantly titled “Bammer of the Week.” It will highlight an agent or someone in the real estate industry that I think is doing something unique or cool, usually in marketing. I may be digging myself a hole here by making this weekly, but let’s start with one and see how it goes…

Read More
Thumbnail with three men smiling against a dark striped background; includes a book cover titled 'Conversion Code' and bold neon-green text 'Cracking the Code to More Conversions'.
Over Ask

Is Long-Form Content Dying?

Chris Smith is a bestselling author of four business books – the newest of which, The Conversion Code, now has an updated edition available in print and ebook formats. On this week’s episode of Over Ask, he joins Matt Lionetti and The Broke Agent to discuss the book or, to put it in his words, “the art and science of lead generation.” 

Read More
Tablet and a book displaying the title 'Get Insane Growth For Your Email List' on a blue background, with a rising arrow suggesting growth in email lists.
Agent Marketing

The Best Way to Grow Your Email List

Do NOT forget about email. According to Tom Ferry coach, Jason Pantana, four out of five (top) marketers would rather give up their social media accounts than their emails. Why?

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Podcast thumbnail: four hosts in a grid for 'The Future of Home Building' with 'The Walk Thru' checkmarks on the left and Ep. 7 text.
Real Estate News

Are 3D Printed Homes the Future?

On this week’s episode of The Walk Thru, Danny Deals and Charles Weinraub, aka “The Handsome Homebuyer,” join Byron Lazine and The Broke Agent to discuss 3D home printing, the

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Agent Marketing

June Content Ideas for You

At the beginning of each month, I’m going to make a list of content ideas based on holidays, notable events, and what’s trending. This can help you plan your filming/posting schedule around what’s timely and relevant! As I mentioned in my “trendjacking” blog, posting about trending topics gives your marketing a major engagement boost. In May, we had Star Wars Day, the only Friday 13th of the year, the Johnny Depp Amber Heard trial, and plenty of chatter about Elon Musk buying Twitter… Here’s what to expect this June.

Read More
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