We just wrapped up an incredible session at Andrew Jevin’s Social Summit in Los Angeles, where some of the country’s top real estate agents shared the exact strategies they’re using to make 2025 their best year yet.
These aren’t theories—these are plays being executed in the field by agents closing tens of millions in volume.
If you’re serious about leveling up, here’s what the best in the business are doing right now.
Robert Mack: Open Houses Are a Goldmine
Market: Newport Beach, CA
For years, Robert Mack dismissed open houses as a waste of time. But in 2025, he’s making them a cornerstone of his lead generation strategy. Why? Because if you want to sell luxury homes, you need to meet the buyers walking through luxury listings.
His three focus areas this year:
- Leaning into his SOI (sphere of influence) – In-person networking is key.
- Hosting open houses every weekend – A proven way to connect with high-intent buyers.
- Going all-in on YouTube – Modernizing lead generation with video.
Takeaway: Even seasoned pros are revisiting old strategies. If you’ve neglected open houses, it might be time to reconsider.
Ryan Garson: Tactical Empathy Over Sales Scripts
Market: New York City
Ryan Garson, known as the “Very Social Broker,” is focusing on tactical empathy—a skill that’s transforming how he interacts with clients, fellow agents, and even competitors.
Takeaway: The top 1% understand that sales isn’t just about persuasion; it’s about connection. Mastering the language of empathy can set you apart in competitive markets.
Taya DiCarlo: Stop Overthinking—Take Action
Market: South Bay, Los Angeles
Taya DiCarlo’s advice is simple: don’t get lost in planning—just take action. Whether it’s posting a video, making a cold call, or hosting an open house, the key to momentum is starting.
Takeaway: Waiting for the “perfect” moment is a losing strategy. Take the first step, then refine as you go.
Andrew Jevin: Build Your Community and Just Do It
Market: Los Angeles
Andrew Jevin’s mantra for 2025? Just do it. Post the content. Send the emails. Build the relationships. Stop overthinking and start executing.
Takeaway: Over-analysis leads to paralysis. Execution is what separates top agents from the rest.
Angela Von Detten: Focus on Relationships Over Metrics
Market: Westside Los Angeles
Angela Von Detten is ditching the obsession with call quotas and focusing on deepening relationships. As a mother of three, she’s leveraging her personal network—connecting with other parents and growing her business organically through authentic relationships.
Takeaway: Meaningful connections beat cold call scripts every time. Find ways to integrate your personal life with your business.
Shelton Wilder: Be of Service and Play the Long Game
Market: Brentwood, Los Angeles
Shelton Wilder is doubling down on two key strategies:
- Providing valuable information – Whether it’s market updates, community news, or fire relief efforts, she’s positioning herself as a trusted resource.
- Strengthening agent-to-agent relationships – Referral business from agents outside her territory is fueling her growth.
Takeaway: The best agents aren’t just selling homes; they’re trusted advisors. The more you give, the more you get.
Jen Dillard: Want More Listings? Talk to Sellers.
Market: Hood River, Oregon
Jen Dillard’s focus for 2025 is clear: more listings. And the key to getting more? Simple—make sure your messaging speaks to sellers. Whether through social media, email, or direct outreach, everything she puts out is designed to attract listings.
Takeaway: If you want more of something, be intentional about creating content and conversations around it.
Final Thoughts: The Common Theme Among Top Agents
Every top agent we spoke to echoed a similar message:
- Get back to the basics – Open houses, SOI outreach, and relationship-building aren’t outdated; they’re fundamentals.
- Stay consistent – Whether it’s video content, social media, or prospecting, consistency is the key to momentum.
- Put the client first – The best agents aren’t chasing shiny objects; they’re focusing on serving their clients at the highest level.
If you’re serious about owning 2025, implement these strategies now. And if you want to go even deeper, check out our BAMx Skool community—where the top 1% share exactly what’s working in real-time.
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