Sarah Lentz

Housing Market

What the Government Shutdown Means for Your Clients’ Closings

HousingWire and Realtor.com report the government shutdown could stall loans, halt USDA programs, and derail 1,400 home sales a day.

October 3, 2025

Agent Strategy

The Referral Model Is Dying. Here’s What Comes Next.

At Sell It 2025, Byron Lazine and Ryan Serhant said the referral model is dying. Agents must study Zillow and refresh their offers to stay competitive.

October 2, 2025

Agent Marketing

Forget Followers: Here’s How Agents Are Actually Growing on Social Right Now

At BAM Camp 2025, The Broke Agent’s panel showed how interest media rewards watch time, hooks, humor, hyperlocal posts, and repeatable signature series.

October 2, 2025

44% of Americans Struggle to Afford Housing Payments

Redfin reports 44.4% of Americans struggle with housing costs, leading to family sacrifices like delaying kids, giving up pets, or moving in with parents.

October 2, 2025

Agent Strategy

6 Language Habits Agents Need to Stop Using (and What to Do Instead)

On the Playmakers Podcast, Sharran Srivatsaa shares phrases agents should stop using (like “my listing”) and what to say instead to build trust.

October 1, 2025

Housing Market

Luxury Listings Now Start at $1.3M, Up 60% Since 2016

Realtor.com reports luxury now starts at $1.3M in 2025, up 60% from 2016, while million-dollar homes make up 13% of listings nationwide.

October 1, 2025

How to Build a Real Estate Business Worth Selling

At BAM Camp 2025, Amy Stockberger shared five lifetime lead strategies that drove her team to #33 nationally, including a 38,000% ROI VIP Club.

October 1, 2025

Real Estate News

FTC Sues Zillow and Redfin Over $100M Deal

Federal Trade Commission (FTC) sued Zillow and Redfin over a $100 million deal, alleging a nine-year rental ad monopoly, hundreds of job cuts, and antitrust violations.

September 30, 2025

Agent Strategy

ChatGPT Is the New Google for Real Estate Leads. Here’s How to Make it Work for You.

At BAM Camp 2025, Lisa Chinatti shared how AI search delivers triple the value of other leads and how one hour a week builds ChatGPT authority.

September 30, 2025

Real Estate News

CoStar Calls Out Zillow for ‘Doubling Down’ on Stolen Photos

CoStar Group alleges Zillow continues to use thousands of copyrighted images after July lawsuit, including 4,618 new photos and nearly 8,000 originals.

September 30, 2025

Agent Marketing

The Hyperlocal Content Formula That Turns Followers into Clients

Alyssa Curnutt at BAM Camp 2025 shared how hyperlocal content fueled 29 deals and $400K in GCI from Instagram, proving trust beats trends

September 29, 2025

Housing Market

Kevin O’Leary’s Blunt Advice for Buyers in Today’s Housing Market

Kevin O’Leary says mortgage rates won’t drop below 5% again, calling 3.5% loans an “aberration” and urging buyers to adjust to today’s 6–7% range.

September 29, 2025

Sarah

Lentz's Latest Posts:

What the Government Shutdown Means for Your Clients’ Closings

The Referral Model Is Dying. Here’s What Comes Next.

44% of Americans Struggle to Afford Housing Payments

6 Language Habits Agents Need to Stop Using (and What to Do Instead)

How to Build a Real Estate Business Worth Selling

FTC Sues Zillow and Redfin Over $100M Deal

ChatGPT Is the New Google for Real Estate Leads. Here’s How to Make it Work for You.

CoStar Calls Out Zillow for ‘Doubling Down’ on Stolen Photos

The Hyperlocal Content Formula That Turns Followers into Clients

Kevin O’Leary’s Blunt Advice for Buyers in Today’s Housing Market

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