The Real Word

Why Realtor.com is CRUSHING Video Marketing

Byron Lazine and Nicole White discuss appraiser bias, how Realtor.com is CRUSHING video marketing and why you should pay attention to Kanye West’s acquisition of Parler.

October 18, 2022
BAM Staff

BAM Fest 2026

Join Sharran Srivatsaa, Chris Smith, Selene Hanna and a huge Mystery Guest for a live breakdown of the AI and content strategies driving more closings right now. Completely virtual and 100% free. Click HERE to reserve your free spot today.

Appraisers are feeling the pressure. But it may be for different reasons than you think.

Byron Lazine and Nicole White discuss appraiser challenges on this week’s The Real Word, along with a brilliant new marketing campaign by Realtor.com and why you should pay attention to Kanye West’s latest acquisition.

Click on any of the timestamps below to watch:

00:00 – 01:40 Intro

01:41 Why Appraisers Say, ‘We Have Targets on Our Backs’

18:53 The House Whisperer

22:41 Left, Middle, Right: Kanye West acquires Parler

Click here to watch the full episode.

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About the Author

BAM Staff

Real estate may be all about location, location, location, but we know that content is king! That's why we have an army of talented writers behind the scenes, crafting posts like this one to help you navigate the ins and outs of the industry.

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