BAM Key Details:

  • A new Realtor.com report points to April 14-20 as the best time to sell in 2024 as its economists expect this week to have the best mix of market conditions for sellers. 
  • In markets that fit Realtor.com’s projections, sellers could net an additional $34K on the sale of their home compared to earlier in the year. 

Realtor.com® has published a new report saying April 14-20 is the best week of 2024 to sell a home. Based on its market analysis, listing during this particular week will give sellers the best mix of housing market conditions, specifically—

  • Listing prices 
  • Buyer demand
  • Sales pace
  • Reduced odds of price cuts
  • Less competition from other sellers

According to the math behind Realtor.com’s report, a homeowner listing at this time can net an extra $34,000 on the sale of their home. 

Also, a recent Realtor.com® survey shows the majority of home sellers (53%) take about one month to get their home ready to list. So, the time to start those preparations is now. 

Spring is generally the high season for home sales, and buyers tend to be more plentiful earlier in the year. Because listing a home is a process, sellers should start preparing now so they can list their home at a time when conditions are likely to be most favorable, giving them the best chance of selling their home quickly and at a competitive price.

Danielle Hale

Realtor.com Chief Economist

Earlier this month (March 14), we shared a Zillow report identifying the first two weeks of June as the best time to sell a home. 

But as Byron Lazine pointed out in his Hot Sheet review of the Realtor.com report, the best time to sell can vary widely from one market to another. 

Why April 14-20?

It’s not surprising some buyers are still waiting for mortgage rates to drop further before buying a home. But with inventory nearly 40% below pre–pandemic levels, existing buyers need more options. So, it’s still a good time for homeowners to sell. 

According to Realtor.com’s report, homeowners wanting to take advantage of seasonal trends to get the highest possible sale price for their home should start preparing now to list during the week of April 14-20 to reap the benefits of an ideal mix of market conditions, including— 

  • Above-average listing prices
  • Above-average homebuyer demand (more views per listing)
  • Fewer days on market
  • Less competition from others sellers
  • Fewer home price reductions

#1—Above-average listing prices

Historically, the prices of homes listed during the week of April 14-20 have, on average, been 1.1% higher than the typical week—and 10.4% higher compared to the start of the year. 

But if 2024 follows the same seasonal trend we saw in 2023, the national median listing price could be about $7,400 higher compared to the average week and $34,000 more than at the start of the year. 

Realtor-dot-com-Median-listing-price-vs-beginning-of-2024

Source: Realtor.com

#2—Above-average homebuyer demand

Historically, homes listed this week had 18.4% more views compared to the typical week. But in 2023, this week brought 22.8% more views per listings compared to the typical week. 

Granted, buyer demand will depend at least partly on mortgage rates; falling rates in the spring will likely attract more while steady or even rising rates may keep buyers on the bench. 

Realtor-dot-com_Page-views-per-property-vs-average-week

Source: Realtor.com

#3—Fewer days on market

Thanks to the higher-than-average buyer demand expected for the week of April 14-20, homes will likely sell at a faster pace, spending fewer days on market compared to homes listed during the typical week. 

Historically, homes listed for sale during this mid-April week sold about nine days faster (17%) compared to the average week. In 2023, homes listed during this particular week spent an average of 46 days on the market, selling 6 days faster than the year’s average. 

And with inventory levels still low, homes may sell more quickly as more buyers enter the market and compete for fewer properties. 

Realtor-dot-com-Days-on-market-vs-average-week

Source: Realtor.com

#4—Less competition from other sellers

Given seasonal trends similar to last year’s, we would see 13.7% fewer sellers on the market April 14-20 compared to the average week. Active inventory in February was 14.8% higher than in February 2023 but still 39.7% below pre-pandemic levels. 

That gap means sellers entering the market this spring—especially when they’re competing with fewer sellers April 14th through the 20th—are even more likely to attract buyers. 

Realtor-dot-com-Active-listings-vs-average-week

Source: Realtor.com

#5—Fewer home price reductions

In general, sellers tend to see fewer price reductions in late winter and early spring as more buyers enter the market. 

Historically, price reductions on homes for sale are about 24.6% fewer the week of April 14-20 compared to the average week. In 2023, this week has roughly 8,000 fewer home listings with price reductions compared to the average week. 

Realtor-dot-com-Price-reduced-share-vs-average-week

Source: Realtor.com

Read the full report for more information, including methodology.

What about Zillow’s projection?

New Zillow research points to the first couple weeks of June as the best time to sell, based on sales data for 2023 and the general consensus among Zillow economists that similar conditions will prevail in 2024. 

Byron Lazine covered the topic on the March 20 Hot Sheet and urged agents to be careful when sharing Zillow’s finding. 

I’d be really cautious about putting this out there in your market. If you’re in a Northeast market, this could be true for you…this may very well be great advice for your sellers. If you’re in the Sunbelt states right now, I don’t think so. I think you’ll get less [by] listing in early June, especially in markets going up in inventory, than you would right now. Now, if Zillow’s right and mortgage rates come down…maybe. Know your market. Is your market often cash or is the market rate really going to impact it? Early June, for some markets, is a disastrous listing time. Is your market one of those that people leave in the summer? I’m thinking South Florida. A lot of folks leave South Florida in early June, July, and August….

Why do I say Northeast? Well, the Northeast, when you look at it—and I’ve looked at the Northeast a lot—you look at when’s the time of the year people actually sell and get the most for their home. It’s like July and August. It means that May and June (I would tend to say May is probably a better time)…when you list your home, they close in July or August, and those are always, in any given market (an up or down market), in any given year, those are always the months where you see the highest sales prices—the closings that reflect the listings in May and June….

Byron Lazine

That would mean May and June, in general, are better times of the year to sell if you’re living in the Northeast. After all, in the northern regions, May is the soonest buyers would be able to see the outdoor areas of properties at their best. 

The same is likely to be true for many Midwestern markets, including the Minneapolis-St. Paul area in Minnesota, where this writer woke up to a foot of snow on the ground. We don’t see flowerbeds in bloom until about mid-May. 

And no one wants to be moving in the middle of a snowstorm.