real estate marketing

Agent Marketing

Instagram Plus Just Launched: The Features Real Estate Agents Need to Know

Instagram Plus launched on June 4, 2026 at $3.99/month. Here are the features real estate agents should actually care about.

June 5, 2026

This-Sandlot-Inspired-Listing-Video-Hit-80K-Views-Heres-What-Worked_BAM-featured-image

Agent Marketing

This Sandlot-Inspired Listing Video Hit 80K Views. Here’s the 5-Step Formula Behind It

Eric Gubler’s Sandlot-inspired listing reel hit 80K views and 200+ comments. Here’s why it worked and what agents can steal from it.

May 30, 2026

Agent Marketing

This 7-Slide Video Carousel Got 11K Likes. Here’s How to Create It.

Structured Media’s David Stultz shows why video carousels are crushing on Instagram right now and how any agent can make one.

May 23, 2026

Agent Marketing

Most Agents Leave Listings Without Enough Content. Here’s How to Fix That With an iPhone.

Krys Benyamein shares a simple iPhone filming system that helps real estate agents capture more usable listing footage with three core camera movements.

May 18, 2026

Agent Marketing

The Hardest Content Decision I’ve Made in 4 Years… And What It Taught Me

The Broke Agent explains why he ended his 200-episode Walk Thru Podcast after 4 years and what he’s building next for real estate marketing content.

May 15, 2026

Smiling man in a black shirt sits at a desk using a laptop, with a neon orange map and location pins on the wall behind him.

Agent Marketing

The #1 Mistake Agents Make with Geographic Farming

Luke Acree explains why turnover rate is the one number that determines whether your geographic farm produces listings or stalls out.

May 14, 2026

Agent Marketing

Why the Dumbest-Sounding Trend on Instagram Is Actually Smart Marketing

Tennessee agent Marie Lee and lender Theoni Rapo are using caveman-speak on Instagram to simplify the 2026 market. Here’s what agents can learn from both.

May 9, 2026

Agent Marketing

The Real Reason Homeowners Call One Agent Over Everyone Else

Most homeowners call (and hire) the first real estate agent they recognize. Luke Acree shares how familiarity, consistency, and repeated exposure can help agents become the go-to name in their market.

May 7, 2026

Agent Marketing

3 Listing Content Formats I’m Using Right Now (And One You Can Take)

Krys Benyamein breaks down three real estate listing formats that increase visibility by repurposing content and improving distribution

May 4, 2026

May-Content-Ideas-for-Agents-2026_The-Broke-Agent_BAM-featured-image

Agent Marketing

May 2026 Content Ideas for Agents

The Broke Agent’s May 2026 content ideas for agents includes hyperlocal ideas, holiday hooks and simple social media strategies to stay relevant, get engagement, and win attention all month long.

May 1, 2026

Two women sit on a beige sofa in a modern living room, looking at a tablet together.

Housing Market

The #1 Reason Buyers Hire Real Estate Agents in 2026

NAR’s 2026 Generational Trends data reveals what buyers really want from agents and why negotiation is not the value driver most think.

April 27, 2026

Woman sitting on a beige sofa, holding a smartphone while a glowing holographic mirror screen shows a photo of herself.

Agent Marketing

Steal This Instagram Trend to Get More Eyes on Your Listings

Natalie Perez-Benitoa’s viral Instagram listing post shows agents how to use movement, audio, and personality to get the algorithm to push their homes.

April 25, 2026

The Real Reason Homeowners Call One Agent Over Everyone Else

The #1 Reason Buyers Hire Real Estate Agents in 2026

Articles

Podcast

Contact