Smiling man sits at a desk in a dark, modern office with glowing icons behind him (phone, calendar, chart, envelope).

Agent Strategy

4 Steps to Turn Your Existing Database Into a Listing Pipeline

Byron Lazine breaks down the four-step sequence that turns a dormant database into your best source of ready sellers, without a single cold pitch.

May 27, 2026

Man at a desk with a laptop, thinking, as a glowing network of user icons and dollar signs lights up the dark wall behind him.

Agent Strategy

What’s a Good Cost per Lead in Real Estate? The Answer Might Surprise You

Luke Acree explains why cost per lead is the wrong metric for real estate agents and what to track instead to actually grow your business.

May 21, 2026

Agent Strategy

2 Business-Building Strategies Every Agent Needs Right Now (And 1 to Avoid)

Tom Toole breaks down the three real estate business strategies agents are using in 2026 and which ones are actually winning in today’s market.

May 19, 2026

Agent Marketing

The Real Reason Homeowners Call One Agent Over Everyone Else

Most homeowners call (and hire) the first real estate agent they recognize. Luke Acree shares how familiarity, consistency, and repeated exposure can help agents become the go-to name in their market.

May 7, 2026

How-We-Signed-100-Plus-Listings-in-5-Months-System-Breakdown_Tom-Toole_BAM-featured-image

Agent Strategy

How We Signed 100+ Listings in 5 Months (System Breakdown)

Tom Toole breaks down the exact systems his team used to take 100 listings in under five months and how agents can replicate it.

May 5, 2026

Woman on a phone call at a cafe, imagining a handshake with a couple in front of a home inside a thought bubble

Housing Market

80% of Home Sellers Hire the First Agent They Call. Are You That Agent?

NAR’s 2026 Generational Trends report reveals 80% of sellers hire the first agent they contact, and what actually drives that decision.

April 30, 2026

Split-screen thumbnail with two women talking; left reads 'Did you know in California', right shows 'house,'

Agent Marketing

3 Content Lessons Every Agent Needs Right Now

The Broke Agent breaks down Selene Hanna’s BAM Fest presentation on why educational real estate content often fails on Instagram and how agents can fix it.

April 24, 2026

Agent Marketing

5 Lead Sources Every Agent Needs to Build a Predictable Pipeline

Luke Acree breaks down five essential real estate lead sources and how to build a consistent, scalable system for long-term business growth.

April 16, 2026

Agent Marketing

The New Playbook for Educational Content in Real Estate

Stop posting “helpful” content no one reads. Learn how Selene Hanna turns real-life advice into content that builds trust and brings in clients.

April 13, 2026

Agent Strategy

Stop Blaming Rates: 4 Openers & 3 Questions to Win Clients Right Now

Tom Toole breaks down how agents can win in Q2 with 4 key scripts, 3 motivation questions, and a simple daily formula to drive more conversations and appointments.

April 13, 2026

Agent Marketing

The 5-Part Hyperlocal Video Framework That Works (And How to Copy It This Week)

Learn Alyssa Curnutt’s 5-part hyperlocal video framework real estate agents can use to create videos that get views, shares, and leads (plus, download 25 hyperlocal video ideas).

April 8, 2026

Agent Strategy

The 4 Data Points Agents Are Using to Book More Appointments Right Now

Tom Toole shares 4 data-backed scripts agents can use right now to spark conversations, including 25.6% over-ask sales and 9% inventory growth.

April 7, 2026

real estate lead generation

4 Steps to Turn Your Existing Database Into a Listing Pipeline

What’s a Good Cost per Lead in Real Estate? The Answer Might Surprise You

2 Business-Building Strategies Every Agent Needs Right Now (And 1 to Avoid)

The Real Reason Homeowners Call One Agent Over Everyone Else

How We Signed 100+ Listings in 5 Months (System Breakdown)

80% of Home Sellers Hire the First Agent They Call. Are You That Agent?

5 Lead Sources Every Agent Needs to Build a Predictable Pipeline

Stop Blaming Rates: 4 Openers & 3 Questions to Win Clients Right Now

The 4 Data Points Agents Are Using to Book More Appointments Right Now

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