real estate conversations

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Housing Market

CNBC Says These are the Worst States to Live. Here’s What It Missed.

CNBC ranked these states worst for quality of life. Net migration, affordability, and business data show the real opportunity for agents working there.

July 14, 2026

Agent Strategy

8 Conversation Habits Costing Real Estate Agents Deals Right Now

Tom Toole breaks down eight communication habits real estate agents should drop immediately to have better conversations and sell more houses.

June 9, 2026

How-Berkshire-Hathaways-8pt5-Billion-Homebuilder-Acquisition-Changes-Your-Buyer-Conversations_BAM-featured-image

Real Estate News

How Berkshire Hathaway’s $8.5 Billion Homebuilder Acquisition Changes Your Buyer Conversations

Berkshire Hathaway is acquiring Taylor Morrison for $8.5 billion, becoming America’s 4th largest homebuilder. Here’s what the deal means for agents, new construction, and the “is the market crashing?” conversation.

June 2, 2026

Agent Strategy

Stop Blaming Rates: 4 Openers & 3 Questions to Win Clients Right Now

Tom Toole breaks down how agents can win in Q2 with 4 key scripts, 3 motivation questions, and a simple daily formula to drive more conversations and appointments.

April 13, 2026

Agent Strategy

The 4 Data Points Agents Are Using to Book More Appointments Right Now

Tom Toole shares 4 data-backed scripts agents can use right now to spark conversations, including 25.6% over-ask sales and 9% inventory growth.

April 7, 2026

Agent Strategy

The Fastest Way to Build Momentum Before Spring

The BAMx Call Challenge begins January 12, 2026. Learn why real estate conversations matter, what the 30-day challenge includes, and how Tom Toole and Byron Lazine will help agents turn calls into appointments.

January 9, 2026

Agent Strategy

The Four Calls Every Agent Should Be Making Right Now

Byron Lazine and Tom Toole break down the four calls agents should be making right now, and how to build momentum before spring.

January 8, 2026

Agent Strategy

5 Mistakes Keeping New Agents Broke (& How to Fix Them)

Byron Lazine breaks down 5 reasons new agents fail and shows how speed, structure and daily conversations create a faster path to the first $100K.

December 1, 2025

Agent Strategy

3 Scripting Principles for Real Estate Agents to Follow

Tom Toole shares three key principles around scripting and dialogues for navigating real estate conversations and post-August 17th changes—and how too many agents are undermining their success with the way they implement proven strategies.

July 10, 2024