
Two Reports, One Clear Trend: Home Sales Slowed in July
Home sales data from NAR and Redfin shows a housing market that cooled in July, with sales dropping to the lowest point in nearly two years.

Home sales data from NAR and Redfin shows a housing market that cooled in July, with sales dropping to the lowest point in nearly two years.

Updated forecasts from Fannie Mae and the Mortgage Bankers Association (MBA) show modest improvements ahead for housing, with Fannie projecting 4.85 million home sales in 2025 and MBA forecasting 4.3% average mortgage rates through 2027.

Realtor.com’s 2025 Forecast Update projects home sales will fall to 4.00 million as high mortgage rates averaging 6.7%, rising 16.9% inventory, and limited affordability keep demand subdued and price growth to 2.5%.

Zillow and Realtor.com have released their 2025 forecasts, offering key insights for real estate professionals navigating home prices, sales trends, and mortgage rates.

Byron Lazine breaks down actionable strategies for real estate agents to navigate 2024’s slowest existing home sales market since 1995. Learn key tactics to boost lead generation, increase brand awareness, and survive the challenging fourth quarter.

Tom Toole shares two key slides that demystify the impact of presidential elections on housing and shares his three-channel distribution strategy to reach people in your database most likely to transact this fall and in the final quarter of 2024.

A new ResiClub article reviews a custom analysis by BatchService showing the top 1% of agents make 15% of all home sales nationwide, with larger shares in some states, mainly due to five key factors that set top agents apart from the rest.

A recent study by Clever Real Estate reveals the top 10 cities for real estate agents in 2024. Detroit, MI, leads at number one, followed by Buffalo, NY, and Kansas City, MO.

A new ATTOM report shows a quarterly and annual drop in profit margins from home sales in 89 (or 66%) of the 134 U.S. metros analyzed. Sixty-three of those metros reported annual increases in seller profit margins.

A new Fannie Mae report offers a more bullish revision on their earlier forecast, with mortgage rates dipping below 6% in the fourth quarter of 2024.

Two respected analysts, Ivy Zelman and Meredith Whitney, spoke recently on the aging homeowner population and its impact on household growth and the overall U.S. housing market—an impact Whitney described as a “silver tsunami.”

Fannie Mae has revised their outlook for the U.S. economy and housing market. Their December report predicts an economic deceleration in 2024, along with a slow recovery for home sales and mortgage originations.
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