If you’re not sending emails consistently to your SOI (and many of you are not), you’re missing out on a low-cost, high-return marketing opportunity, Troy Palmquist writes.
This week in BAM (January 29–February 2, 2024) brings Jerome Powell’s latest comments on housing, portal wars heating up, a Ryan Serhant interview, a script for reviving neglected leads, the 6 biggest video mistakes, and more
Byron Lazine interviewed Ryan Serhant to discuss, among other things, Serhant’s email strategy, his commitment to follow-up, why he doesn’t automate it, and why every agent should read his new book, Brand It Like Serhant.
Lindsey Jo shares how to create personalized weekly emails to stay top of mind with leads and clients.
Dan Stewart shares how to boost real estate email open rates up to 80% with three proven strategies: strengthen relationships, create relevant content, and engage your audience effectively.
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