A new Realtor.com report shows homebuyers are still holding onto the dream of homeownership despite affordability challenges. Younger generations (millennials and Gen Zers) are more optimistic about buying a home in the next year or five years.
Jason Cassity shared two Reels that are the best ads agents can run on Instagram—one with a buyer profile and the other a “just sold” that alerts potential sellers that at least three buyers are looking for homes in their neighborhood.
A new LendingTree survey of over 2,000 U.S. consumers shows 44% of Americans believe the housing market could crash in the next year. Another 31% are unsure.
What’s more surprising (or not) is that 35% overall are hoping for a crash.
Tom Toole shares his script openers, using the Phil Jones OFQ formula, to set more appointments and turn more conversations into closings.
According to a recent Zillow survey, over half of Millennial (55%) and Gen Z (51%) homebuyers find it very important that the home they purchase has potential for rental income.
A new Redfin report shows nearly a third of all U.S. homes for sale (30.6%) are newly built, marking the highest share of any third quarter on record.
Reports from Real Estate Witch and Zillow reveal some interesting statistics on haunted houses and the people who buy them—as well as what buyers perceive as scarier than rooming with ghosts and the lengths sellers will go to to unload a haunted property.
A survey from Realtor.com and Censuswide shows one third of prospective homebuyers are moving in with relatives to save for a home. Buyers are also choosing to live with or near family, with the majority of those citing childcare costs as a primary reason.
Tom Toole shared two variations on a text script he uses with his team to get near-immediate and all-day responses from buyers in today’s market—not in spite of high mortgage rates but because of them.
Zillow Home Loans is now offering a 1% down payment program, meaning eligible buyers could become homeowners a year (or more) sooner than otherwise. Zillow is currently offering the program to Arizona buyers, with plans to expand.
BAM looks at what could happen to the housing market with 8% mortgage rates, how to answer related questions from buyers, and the best way to prepare your real estate business and maximize transactions in 2023.
Krys Benyamein shares two scripts for answering the question real estate agents hear all the time: “How’s the market?”
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