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Agent Marketing

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The Biggest Lie Agents Were Told About Social Media (And What Actually Works)

The biggest lie agents were told about social media is that referrals make it optional. Tessabella Jelten shares what actually works in 2026 to build trust, warm referrals, and restart stalled conversations.

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January 8, 2026

The 2 Content Buckets Every Agent Should Focus on in 2026

The two content buckets real estate agents should focus on in 2026 to signal expertise without selling.

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January 5, 2026

A Simple January Outreach That Leads to Real Conversations

Krys Benyamein shares the simple January email-and-call strategy that sparked dozens of replies and helped agents start real conversations with their sphere.

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January 5, 2026

5 Things To Do While Bored At Your Open House: January 4

The Broke Agent shares five things real estate agents can do while bored at their open house this weekend.

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January 4, 2026

Top Real Estate Marketers of the Year for 2025

BAM highlights the top 5 marketing strategies of 2025, breaking down the content types that drove the highest engagement.

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January 3, 2026

2026 Instagram Predictions: What’s In, What’s Out & What Actually Works

The Broke Agent breaks 2026 Instagram predictions, including what’s out, what’s working now, and how agents should adapt their content strategy for better reach and long-term visibility.

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January 2, 2026

January 2026 Content Ideas for Agents

January 2026 content ideas for real estate agents from The Broke Agent. Plus, what worked in 2025 and how to create authentic, hyperlocal posts that drive engagement.

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December 31, 2025

The 3-Step Social Media Playbook Every Real Estate Agent Needs for 2026

Tessabella Jelten shares how to post with clarity, consistency, and relevance so buyers and sellers recognize your value before they ever reach out.

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December 31, 2025

Real Estate Word of the Year 2025

Affordability tops BAM’s real estate Word of the Year for 2025, with agents citing higher costs, buyer hesitation, and shifting expectations across the industry

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December 31, 2025

The Best Listing Videos of 2025

Here’s a look at the six best listing videos of 2025, featuring this year’s BAMMYs winner and finalists, with creative examples agents can use for inspiration.

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December 30, 2025

Why Most Agents Never See ROI from Their Marketing Spend

Luke Acree shares lessons on real estate marketing ROI with a Stay Paid Podcast caller, breaking down what actually delivers consistent long-term results.

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December 29, 2025

5 Things to Do While Bored at Your Open House: December 28

The Broke Agent shares five things agents can do to prepare for 2026.

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December 28, 2025
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