Sarah Lentz

Sarah Lentz started writing for BAM in late May of 2022 and quickly realized she was exactly where she wanted to be (and still is). Before BAM, she worked as a freelance writer. She lives in Minnesota with her four kids and, in her free time, is writing her next book.

Sarah

Lentz's Latest Posts:

Agent Strategy

The 4 Biggest Mistakes Agents Are Making Right Now

Byron Lazine and Ryan Serhant break down the biggest mistake agents are making with content and lead flow in 2025. Learn why generic posts and inconsistent strategy are costing agents business—and what the top 1% are doing differently to win.

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Agent Marketing

The Most Overlooked Way to Boost Your Email Open Rates

On episode #156 of The Walk Thru, Chris Smith explains why preview text is one of the most overlooked drivers of email open rates. This blog breaks down common mistakes, what great preview text looks like, and how to write it so your emails actually get read.

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Housing Market

What Happened to the 30% Housing Affordability Rule?

According to a new Realtor.com® report, the typical U.S. household would need to spend 44.6% of their income to afford a median-priced home in May 2025, well above the traditional 30% affordability threshold. Only 3 of the 50 largest metros meet that standard.

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Housing Market

NYC Rent Surges 15% After FARE Act Bans Broker Fees

After NYC’s FARE Act banned broker fees for renters, average rents jumped 15% in just one week, from $4,750 to $5,500. Nearly 2,000 listings vanished from StreetEasy, and agents are now navigating a growing “shadow market” of off-platform rentals.

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Housing Market

U.S. Home Prices Hit All-Time High

Redfin’s latest housing report shows the median U.S. home-sale price hit a record $396,500 for the four weeks ending June 15, 2025—up 1% year over year. Despite the high, homes are selling for roughly $26,000 below the median asking price of $422,238.

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Real Estate News

The 6% Commission Myth vs. Data from 2021-Today

The latest Clever report reveals a national average commission of 5.44%—not the long-claimed 6%. On this week’s episode of The Real Word, Byron Lazine and Nicole White break down the data and call out the misleading marketing language still being used to gaslight the industry.

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