Why “Marry the House, Date the Rate” Is GREAT Advice

The Massive Agent defends the phrase, “Marry the House, Date the Rate” as sound advice and explains why the problem isn’t the words but the execution.
Surprised man in a white shirt and cap on the right; bold title reads 'MARRY THE HOUSE, DATE THE RATE?!?' about mortgage rates.
Surprised man in a white shirt and cap on the right; bold title reads 'MARRY THE HOUSE, DATE THE RATE?!?' about mortgage rates.
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Promo banner for BAM CAMP Team Leaders in Scottsdale, AZ, September 22–23, with a collage of ten speakers on a black background and the text BAMCAMP.LIVE.
TEAM LEADERS: SCALE PAST $100M

Join Byron Lazine, Tom Toole, Lisa Chinatti, George Laughton, Amy Stockberger, Gino Blefari, Luke Acree, and top team leaders at BAM Camp: Team Leaders, September 22–23 in Scottsdale. This intimate, two-day workshop is built to help you scale your team, increase profit, strengthen leadership, and leave with a clear 90-day action plan. Get your ticket before it sells out →

On this episode of the Massive Agent Podcast, we’re talking about why I believe ‘Marry the House, Date the Rate’ is actually fantastic advice, yet so many agents are fucking it up. 

I explain exactly why this is sound advice, how so many agents are misinterpreting it, and what agents should be doing to educate themselves and their community on the potential benefits of the phrase. 

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It’s time we make sure everyone understands the full and ultimately helpful meaning behind this phrase. And that’s where you, as real estate professionals, come in. 

Listen to the podcast above or click on any of the timestamps below to watch:  

00:0003:50 Intro

01:29 There’s also been a huge debate among agents

03:11 What we need now is more voices.

07:00 Walk Thru episode 28

08:57 Refinancing is not a sure thing

11:07 It’s not the idea that’s controversial; it’s the execution

11:35 Start making videos about this

13:01 We need more agents invested in educating themselves and their community.

13:46 Be careful, but do more content.

Click here to watch the full video. 

This week’s Massive Agent Podcast is brought to you by Follow Up Boss. Click here to learn more. 

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About the Author

Host of the Massive Agent Podcast and creator of the Massive Agent Society, Dustin considers himself a marketer who sells homes. He is a Top 3 Finalist for an Inman Innovator of the Year Award and an industry keynote speaker, appearing on stage at Gary Vaynerchuk’s Agent2021, Inman Connect, Sales Mastery, HousingWire, and more.

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