Zillow Showcase

Agent Strategy

The Real Estate Tech Stack You Need to Grow in 2026

Byron Lazine breaks down the 2026 real estate tech stack he’d use if he rebuilt from zero and explains what each tool does and how it fits into a working system.

December 22, 2025

Agent Strategy

Four Secrets That Built My Brand (And Put My Face on a Billboard)

Krys Benyamein shares how eight years of consistent content, joy in the process, and tuning out the noise led to a surreal moment, his face across four Zillow billboards on the Las Vegas Strip. Here’s what it really takes to build a real estate brand that lasts.

November 10, 2025

Agent Strategy

Zillow Says Showcase Adoption by 50+ Brokerages Points to Industry Shift

Zillow’s new release reports 50 brokerages now use Zillow Showcase, with agents winning 30% more listings and listings getting 79% more views.

October 3, 2025

Agent Strategy

The Referral Model Is Dying. Here’s What Comes Next.

At Sell It 2025, Byron Lazine and Ryan Serhant said the referral model is dying. Agents must study Zillow and refresh their offers to stay competitive.

October 2, 2025

Real Estate News

New Zillow Showcase Tool Lets Buyers Restyle Rooms With AI

Zillow announced the launch of Virtual Staging in Showcase listings, letting buyers restyle rooms with AI. Data shows Showcase agents win 30% more listings.

September 12, 2025

Real Estate News

BHHS Agents Now Get Access to Zillow Showcase Listings in New Partnership

Zillow and Berkshire Hathaway HomeServices announced a partnership giving all U.S.-based BHHS agents access to Zillow Showcase for premium listings.

August 29, 2025

Real Estate News

From Drones to Data: Breaking Down Zillow’s 5 New Features

Zillow’s July 15 update introduced five new tools, including SkyTour and an upgraded BuyAbility with 1.5 million users, to enhance affordability insights, tour scheduling, and rental cost transparency.

July 16, 2025

Housing Market

5 Seller Mistakes That Could Cost Your Clients Thousands

Zillow’s June 2025 survey highlights the five most common mistakes sellers make that can cost them thousands, from overinvesting in renovations to skipping key steps when hiring an agent.

July 2, 2025

Agent Strategy

The Zillow Reality Check Every Agent Needs in 2025

Zillow isn’t going anywhere—62% of real estate web traffic flows through it. Byron Lazine shares mistakes agents make with Zillow and how to start leveraging it to win more listings in 2025.

January 29, 2025

Agent Strategy

80% More Views, 30% More Wins: The Real Estate Webinar You Can’t Afford to Miss

Join Byron Lazine and Zillow Showcase’s Brett Fitzgerald for a live webinar packed with strategies to boost listing views, ace your listing presentations, and sell homes faster. Don’t miss your chance to level up in 2025!

January 13, 2025

Agent Marketing

10 Must-Have Tools for Real Estate Agents in 2025

Want the ultimate toolkit for real estate agents? From BAMx’s game-changing resources to tools like PropStream, Mosaik, and Zillow Showcase, this guide breaks down the must-haves to work smarter, build stronger client relationships, and smash your business goals for 2025.

January 9, 2025

Zillow Showcase

The Real Estate Tech Stack You Need to Grow in 2026

Zillow Says Showcase Adoption by 50+ Brokerages Points to Industry Shift

The Referral Model Is Dying. Here’s What Comes Next.

New Zillow Showcase Tool Lets Buyers Restyle Rooms With AI

BHHS Agents Now Get Access to Zillow Showcase Listings in New Partnership

From Drones to Data: Breaking Down Zillow’s 5 New Features

5 Seller Mistakes That Could Cost Your Clients Thousands

The Zillow Reality Check Every Agent Needs in 2025

80% More Views, 30% More Wins: The Real Estate Webinar You Can’t Afford to Miss

10 Must-Have Tools for Real Estate Agents in 2025

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