Struggling with Content? Real Estate Agents Need This Google Hack

Krys Benyamein shares a simple yet powerful content hack for real estate agents: Google Alerts. Set up keyword notifications and get fresh content ideas delivered straight to your inbox—no more writer’s block.

February 3, 2025
Krys Benyamein
Agent Marketing

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If you’re a real estate agent struggling to come up with content ideas, this is the hack you need in your life. It’s simple. It’s free. And it works.

It’s called Google Alerts—and it’s a game-changer.

Google Alerts is a tool that scans the internet 24/7 and sends you an email whenever it finds a new web page, blog post, news article, or even scientific research related to the keywords you choose.

How to Use Google Alerts to Never Run Out of Content Ideas

1. Go to Google Alerts—and if you need a step-by-step guide, grab our free checklist to walk you through the setup.

Download

Set up alerts for topics you want to stay ahead on. Think:

Your local market (e.g., California real estate, Los Angeles real estate, Orange County real estate, Southern California real estate).
Industry trends (e.g., NAR commission lawsuits, mortgage rates, real estate marketing).
Your own name—because if someone is talking about you online, you need to know.

Once your alerts are live, you’ll get a steady stream of fresh content ideas delivered straight to your inbox every single week. No more staring at a blank screen, wondering what to post. Google does the heavy lifting for you.

Example: How I Use It

I want to be emailed any time an article or website publishes something about

California real estate
Los Angeles real estate
Orange County real estate
Southern California real estate

I also want to be notified any time my name is published in an article or blog so that I’m up to speed on what’s happening with myself on the internet.

So, what keywords are you setting up alerts for? Shoot me a DM on Instagram—I’d love to hear about it. And if you want more tips just like this, make sure to check out our Skool community.

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About the Author

Krys Benyamein

Meet Krys Benyamein, the driving force behind Estate of Grace Real Estate. A trailblazer in video-first marketing, Krys helps lead his team to an average of 100 home sales per year. His journey from lawyer and public defender to realtor and investor showcases his diverse expertise. When not closing deals, Krys conquers mountains both figuratively and literally and recently summited Mount Everest, the tallest point on earth. He's a devoted family man, cherishing time with his wife, Paige, a plastic surgeon and their first child, Hendriks.

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