Housing Market
9 out of 10 Consumers Still Use Real Estate Agents
National Association of REALTORS® data shows 88% of buyers and 91% of sellers use real estate agents, but clients expect fast, clear proof of value.
May 4, 2026
National Association of REALTORS® data shows 88% of buyers and 91% of sellers use real estate agents, but clients expect fast, clear proof of value.
Krys Benyamein shares insights from SoFi’s advisory council, revealing how agents view big lenders and what’s needed to build trust in homebuying.
Midwest Real Estate Data (MRED) expands its Private Listing Network nationwide as Compass feeds listings and subsidizes access for the first 100K Compass agents.
Zillow launches Zillow Preview to bring pre-market listings into public view, positioning itself against private network strategies like Compass’ partnership with Redfin and reshaping how homes are marketed before hitting the MLS.
With NAR’s recent decision to delay any action on the Clear Cooperation Policy (CCP), the future of real estate transparency and competition remains uncertain.
At his event last week, Jared James shared his insights on the future of real estate, why relationships matter more than transactions, and the $170,000 secret to long-term success that most agents are overlooking.
For daily real estate news, business and marketing.
