
Gen Z Just Hit a Record 20% of Purchase Rate Locks
The July Mortgage Monitor report shows Gen Z hit a record 20% of purchase rate locks in Q2 2026, the largest share on record.

The July Mortgage Monitor report shows Gen Z hit a record 20% of purchase rate locks in Q2 2026, the largest share on record.

Bank of America’s 2026 Homebuyer Insights Report shows consumer confidence in homeownership is rising.

NAR Chief Economist Dr. Lawrence Yun predicts the national median home price will reach $1 million in approximately 25 years.

Hippo surveyed 1,000+ homeowners and found that 1 in 4 say owning a home is hurting their quality of life. Here’s how agents can help.

NAR’s 2026 report finds first-time buyers now make up just 21% of purchases, the lowest share on record.

Zillow finds nearly 68% of listings are affordable in top markets, with Jacksonville leading 2026’s best cities for first-time home buyers.

Discover the 7 most affordable housing markets of 2025, home shoppers can buy a home under $300K.

Discover the top 10 markets for first-time homebuyers in 2025, according to Realtor.com.

Trump’s housing policies could reshape real estate. Explore his plans on affordability, supply, and how agents can lead locally on housing issues.

Freddie Mac’s latest outlook report spotlight the growing challenges facing first-time homebuyers, from historic lows in available housing to increased competition, with 30 renters for each available home for sale.

Luke Acree of ReminderMedia shares nine email ideas to send to first-time homebuyers.

A new report from the Consumer Federation of America (CFA) highlights the benefits of recent changes in real estate agent compensation resulting from the uncoupling of real estate agent commissions.