Krys Benyamein shares his proven strategy for winning over sellers with the Marketing Matters book—a powerful tool that showcases the full scope of a listing agent’s marketing efforts, from social media reach to video marketing and proof of performance.
Luke Acree shares a simple tool to optimize your marketing strategies, elevate the quality of your lead generation and improve your conversion rates.
Dustin Fox explores the critical role of headlines in real estate advertising and unveils the top 10 most impactful headline formulas based on split testing.
Dustin Fox reveals how a simple font switch on real estate ads boosted click-through rates.
Which is the real winner for real estate ads: photos or videos? Dustin Fox reveals results from a split test, and the results may surprise you.
Discover the secret photo technique favored by veteran real estate agents to maximize ad performance. Dustin Fox how choosing between grid photos and single exterior shots can impact click-through rates and stretch your advertising budget.
In the All Things Q&A livestream on BAMx Facebook, Byron Lazine answered the question, “How much should agents spend on Google and Facebook ads?”—or on lead sources in general.
On December 29, 2022, Facebook parent company Meta announced new rules for real estate listings on Facebook Marketplace. Here’s what you need to know.
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