direct mail

Students in matching vests and ties sit in a college lecture hall with individual desks; a center student gestures as if asking a question.

Agent Strategy

6 Old School Strategies Real Estate Agents are Bringing Back this Summer

Listings are a rare commodity these days. Here are six old school strategies real estate agents are bringing back to connect with more people and expand their database.

July 11, 2023

Agent Marketing

Direct Mail Isn’t Dead

Tom Storey disagrees with the idea that direct mail doesn’t work for agents. He breaks down whether you’re in a good position to benefit from direct mail, how to choose your farming area, examples of flyers that have worked for him, and what that QR code should lead to.

June 27, 2023

Golden wheat field at sunset with a path leading to a distant tree line on the horizon.

Agent Strategy

6 Things Agents Can Do to Build a Geographical Farm

Byron Lazine details six ways to build a geographical farm and what to look for when choosing the right area for it.

October 3, 2022

Four hosts in a split-screen video call; center image shows a house on fire highlighted with a yellow border.

Real Estate News

Is Google Predicting A Housing Crash?

Zillow’s Opendoor partnership, direct mail, housing crash questions, and the Tom Ferry Summit are today’s topics when Jason Cassity and Robert Mack join Byron Lazine and The Broke Agent.

August 11, 2022

Direct Mail Isn’t Dead

6 Things Agents Can Do to Build a Geographical Farm

Is Google Predicting A Housing Crash?

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