Real CGO On The RE/MAX Deal, Agent Recruiting & The Biggest Challenge Ahead

In this episode, Jason Cassity, Chief Growth Officer at The Real Brokerage, joins Byron Lazine, Tom Toole and Lisa Chinatti to discuss the closed RE/MAX deal, why retention makes or breaks Real, and the private listings fight pulling in the government.

⏰ Timestamps:
00:00 – 01:09 Intro
01:11 Real Completes Its Acquisition of RE/MAX
07:20 Reactions to the Real–RE/MAX Deal
14:21 Recruiting Protections for RE/MAX Agents
23:04 Technology and Scale Across the Combined Company
26:34 Why RE/MAX Franchise Retention Is Critical
43:22 The Challenge of Driving Technology Adoption
48:54 Private Listings Restrict What Buyers Can See
1:00:12 Home Purchase Cancellations Hit a Three-Year High
1:03:55 High Cancellation Rates and the Value of Buyer Agents