Jason Cassity shares two must-send emails (that are not newsletters) every real estate agent should be sending to show proof over promise, maximize your engagement, and grow your email list.
We all know that video content is king. Video marketing holds consumer attention and allows you to deliver a more pointed message. That said, social media platforms are all shifting
Comparative Market Analysis’ (CMAs) have been around for years. Every agent is familiar with the concept. You have a seller lead, or past client, who is thinking about selling their home, and you compile a list of recent comparable home sales in the nearby geographic area. Some CMA tools will allow you to “weigh” some of the comps higher than others, based on things like square footage, bed/bath count, and interior finishes. Others simply provide a blended average of the nearby sales and spit out a price recommendation. Either way is fine, but I’m going to share one particular twist on the traditional CMA that has really helped me grow my business.
Most great agents know that REFERRALS are the best source of new business in the real estate industry. Referred clients usually begin the relationship with you already having gotten a
So… this just happened. Last week, I found out that my Instagram account had been duplicated. Not “hacked”, mind you, but actually DUPLICATED. These weren’t hackers, trying to gain my information individually, they were scammers trying to prey on my unsuspecting followers. Unfortunately, it’s getting to be pretty common.
There have been a TON of news articles lately about people “buying real estate” in the Metaverse. As an agent here in the physical world, does this impact you? Should
I don’t think that it’s up for debate anymore, Instagram should be the cornerstone of any successful social media strategy. The app allows real estate agents to both showcase ourselves
