
How To Find Your “Thing” for Marketing
Have you thought about what your “thing” is for marketing? In other words, what makes your brand recognizable? What’s your niche? When people hear your name or see your content,

Have you thought about what your “thing” is for marketing? In other words, what makes your brand recognizable? What’s your niche? When people hear your name or see your content,

With a commission lawsuit trial scheduled for October, BrightMLS is breaking a NAR policy requiring an amount higher than zero in the cooperative compensation field for property listings. Their goal is to improve transparency in agent-client communications.

Tom Storey disagrees with the idea that direct mail doesn’t work for agents. He breaks down whether you’re in a good position to benefit from direct mail, how to choose your farming area, examples of flyers that have worked for him, and what that QR code should lead to.