Katie Lucie explores why improving the industry’s reputation requires raising competency standards, not just better marketing campaigns.
In a BAM Pro Bowl III fireside chat, James Dwiggins and Jared James explain a six-point framework behind how agent trust is built and lost in 2026.
Tom Toole’s “real estate naughty list” sparked a lively Instagram thread, calling out common industry peeves and getting agents talking.
Shannon Gillette’s unpopular opinion reel on agent attire sparked major engagement. Here’s why it worked and how agents can use it.
At BAM Camp Tom Toole shared the stats agents need to know including 65% of sellers pick by connection and 80% of sales require 5+ calls.
Shannon Gillette’s Instagram PSA calls out real estate listing videos that cross the line from bold to inappropriate, warning agents that content without consent is a liability. With over a million monthly viewers, she proves you can earn attention without sacrificing trust, or upsetting your sellers.
For daily real estate news, business and marketing.
