NAR’s 2026 Realtors Technology Report ranks the tech tools agents use, from the MLS at 96% to chatbots at 5%, plus what they plan to add next.
For daily real estate news, business and marketing.
This site uses cookies for functionality, audience analytics, and marketing. We don't use your data without consent.
California residents have the right to opt out of data sharing.
Manage your cookie preferences below:
Essential cookies enable basic functions and are necessary for the proper function of the website.
CloudFlare provides web performance and security solutions, enhancing site speed and protecting against threats.
Service URL: developers.cloudflare.com (opens in a new window)
Google reCAPTCHA helps protect websites from spam and abuse by verifying user interactions through challenges.
Matomo is a self-hosted, open-source web analytics platform. It is configured to operate in cookieless mode (no tracking cookies are set) with IP anonymization enabled, making it privacy-preserving and exempt from cookie consent requirements under most privacy frameworks including GDPR.
Service URL: matomo.org (opens in a new window)
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.
ConvertKit is used to power email signup forms and track visitor engagement with those forms.
Service URL: kit.com (opens in a new window)
Facebook Pixel is a web analytics service that tracks and reports website traffic.
Service URL: www.facebook.com (opens in a new window)
These cookies allow us to display videos and other content from third-party sites like YouTube directly on our pages. If you don't enable this category, embedded videos will be replaced with a placeholder, and you'll need to click to load them individually. These providers may set their own cookies once the content loads.
A popular social media platform for sharing photos and videos, connecting users through visual storytelling.
Vimeo is a video hosting platform for high-quality content, ideal for creators and businesses to showcase their work.
Service URL: vimeo.com (opens in a new window)
X, formerly known as Twitter, is a social networking and microblogging platform.
Service URL: x.com (opens in a new window)
A video-sharing platform for users to upload, view, and share videos across various genres and topics.
Service URL: www.youtube.com (opens in a new window)
You can find more information in our Cookie Policy and Privacy Policy.
