Gen Z buyers

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Housing Market

First-Time Buyers Fall to 21% of the Market, the Lowest Share on Record

NAR’s 2026 report finds first-time buyers now make up just 21% of purchases, the lowest share on record.

April 15, 2026

52% of Buyers Choose Homes With Holiday Hosting in Mind

Realtor.com finds 52% of Americans consider Thanksgiving hosting needs when buying a home, with Gen Z and Millennials driving demand for larger layouts.

November 26, 2025

52% of Buyers Would Live in a Haunted House if the Price Was Right

Real Estate Witch’s 2025 report finds 52% of buyers would purchase a haunted house, with most fearing mold, termites, and high costs more than ghosts.

October 29, 2025

Housing Market

Nearly 3 in 4 Gen Z Adults Are Already Saving for a Home

Realtor.com’s Gen Z survey shows 82% believe homeownership is harder, yet 67% still see it as a lifelong goal. Here’s how they’re making it work.

October 17, 2025

Housing Market

Pets Over Partners: Gen Z Wants Fenced Yards Over Double Sinks

According to new Zillow research, Gen Z would prioritize pets over partners and children when buying a home. A Gen Z pet owner is more likely to choose a fenced yard over double sinks, a kids’ playroom, or a home office for their partner.

April 14, 2023

Gen Z buyers

First-Time Buyers Fall to 21% of the Market, the Lowest Share on Record

52% of Buyers Choose Homes With Holiday Hosting in Mind

52% of Buyers Would Live in a Haunted House if the Price Was Right

Nearly 3 in 4 Gen Z Adults Are Already Saving for a Home

Pets Over Partners: Gen Z Wants Fenced Yards Over Double Sinks

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