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February Content Ideas For Agents

February Content Ideas For Agents

Did January even exist? No. But, I have good news. The Spring market (hopefully) is right around the corner, the Super Bowl is in two weeks, and Valentine’s Day is coming up to destroy us all. If your 2023 is off to a slow start it’s time to refocus and start fresh in...

Most Famous Fictional Realtors: Ranked by BAM

Most Famous Fictional Realtors: Ranked by BAM

Real estate agents often get a bad rap, especially in pop culture. But we know agents aren’t heartless monsters who eat their young, and there are quite a few realtors in TV and film to back that up. Here are our favorite fictional realtors, ranked.

2022 Mortgage Delinquencies

2022 Mortgage Delinquencies

Black Knight, Inc. reported their “first look” at December’s month-end mortgage performance statistics, showing a drop in 2022 mortgage delinquencies for the year while prepayments reached a third consecutive record low.

Will CoStar Acquire Realtor.com?

Will CoStar Acquire Realtor.com?

Will CoStar acquire Realtor.com? That’s the question on many minds as rumors circulate on CoStar’s big move into residential real estate through the acquisition of Move Inc., the parent company of Realtor.com.

Airbnb Flips the Housing Market in These 25 Cities

Airbnb Flips the Housing Market in These 25 Cities

Byron Lazine and Nicole White discuss Airbnb restrictions, inflation’s impact on millennials, the multi-billion dollar Microsoft investment in ChatGPT maker OpenAI, Americans leaving California and New York, and a new wealth tax that would include wealthy former CA residents.

Student Housing Report

Student Housing Report

Yardi Matrix published its latest National Student Housing Report, projecting another strong year for the student housing market in 2023 after wrapping up its best year on record in 2022.

Chris Smith Asks “Are Your Sellers Your BOSS?”

Chris Smith Asks “Are Your Sellers Your BOSS?”

Chris Smith’s Instagram question, a BAM article on defining luxury, Housle as the Wordle of real estate, a Redfin iBuying confession, and Brooks Landry’s IG Reel about Facebook are today’s topics as Victoria Velazquez and Brooks Landry join Byron Lazine and The Broke Agent.

2023 Multifamily Outlook

2023 Multifamily Outlook

ardi Matrix® released its moderated 2023 Multifamily Outlook with projections for this year’s rent growth, which it expects to return to historical averages. Inflation, interest rates, and an increase in inventory will likely cut 2022’s rental growth in half.

33 Questions to Ask When Choosing a Brokerage

33 Questions to Ask When Choosing a Brokerage

Knowing the right questions to ask when choosing a brokerage can mean the difference between joining one that fast-tracks your growth and success and jumping from one poorly-managed or disorganized brokerage to another. We support the first option.

Jobs Report Sends Mortgage Rates Tumbling!

Jobs Report Sends Mortgage Rates Tumbling!

Stocks rallying after CPI dips 0.1%, a favorable jobs report, Goldman Sachs projections, and an increase in seller concessions are today’s topics as Byron Lazine and Tom Toole discuss the latest news, updates, and trends on the Knowledge Brokers Podcast.

Gas Stove Controversy

Gas Stove Controversy

Richard Trumka Jr., a Consumer Product Safety commissioner, ignited a gas stove controversy by suggesting the CPSC could ban gas stoves

2022 Mover Migration Studies

2022 Mover Migration Studies

According to 2022 mover migration studies by U-Haul and the North American Moving Services, more people moved to the South and Southwest than anywhere else as Americans migrate to states with more affordable housing and better access to nature.

The End of Another iBuyer

The End of Another iBuyer

Anywhere Real Estate announced a round of layoffs and the end of its iBuyer, RealSure. Zillow and Redfin also shut down their iBuyer programs in 2021 and 2022, respectively.

How To Be Productive (Not Busy)

How To Be Productive (Not Busy)

Using a surprising stat from NAR, Tom Toole details how to be productive by using a one-week time log exercise to track how you’re spending your time, so you can spend more of it growing your business.

The 2023 Housing Crash Explained

The 2023 Housing Crash Explained

A review of 2022 and forecasts for 2023, key differences between 2023 and 2008, and what it means to be a knowledge broker are today’s topics as Byron Lazine and Tom Toole break down a few of the latest industry headlines.

Trending TikTok Sounds To Use Starting January 9th

Trending TikTok Sounds To Use Starting January 9th

Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining trending TikTok sounds.

How to Organize Your Lead Generation Time

How to Organize Your Lead Generation Time

Lead generation time is the most critical part of a productive agent’s day. Therefore, you should be protecting that time and not letting anything get in the way. Here are two distinctive kinds of leads and how to devote time to each of them.

Have Most Realtors Already FAILED 2023?

Have Most Realtors Already FAILED 2023?

The Massive Agent gets real on what it means to win 2023, why action-focused success gurus are missing the point, the right mindset to have to dominate any year, and what will get you to the finish line (and trample perfection on the way) every time.

The TRUTH About Being A Part-Time Agent

The TRUTH About Being A Part-Time Agent

Byron Lazine and Nicole White discuss expired listings, BAM’s live cold-calling event, part-time agents and their place in the industry—with some surprising words from Byron—and the widely-varying predictions on the value of bitcoin.

Expired Listings are a Goldmine

Expired Listings are a Goldmine

Lisa Chinatti called out a huge opportunity for real estate agents in 2023: expired listings. And on January 4th, 2023, BAM is hosting a live cold calling event for expired listings with Byron Lazine, Tom Toole, and Dan Oneil (aka Danny Deals).

Frozen Houses on Lakefront Neighborhood

Frozen Houses on Lakefront Neighborhood

Captivating images of frozen houses in a Canadian Lake Erie waterfront community are making the rounds after a massive storm swept unfrozen lake water ashore, sealing homes on the front line in ice from the ground to their rooftops.

BoomTown Give Back Award Winners

BoomTown Give Back Award Winners

BoomTown has announced the 3rd annual Give Back Award winners for 2022, as well as the result of their pledge to donate $10 for every nomination to The Florida Realtors® Disaster Relief Fund.

The Perfect FSBO Script

The Perfect FSBO Script

On last week’s The Walk Thru, Tom Toole cold called a property listed for sale by owner—and secured an appointment in six minutes. We break down the perfect FSBO script here.

Smart Financial Habits for Real Estate Agents

Smart Financial Habits for Real Estate Agents

Every real estate agent and entrepreneur needs to be in control of their finances. In BAM’s first webinar with Formations, we spoke with founder Shahar Plinner and business consultant Patrick Olp about smart financial habits for real estate agents to tackle daily, weekly, and monthly.

Why This Agent HAD To Climb Mount Everest

Why This Agent HAD To Climb Mount Everest

Krys Benyamein joins Matt Lionetti and The Broke Agent to discuss how to hold yourself accountable to post more content, how to push yourself creatively every day on social media, and how climbing Mount Everest changed his perspective on real estate.

Build a Traffic-Stopping Brand in Real Estate

Build a Traffic-Stopping Brand in Real Estate

Byron Lazine and Bobby Kawecki break down exactly what agents need to do to build a traffic-stopping brand in real estate today using short-form video. They share the biggest mistakes agents make, examples of their highest-converting clips, and how to create the best hooks and captions to captivate your audience.

Booking a FSBO Appointment LIVE With A Cold Call

Booking a FSBO Appointment LIVE With A Cold Call

The 2023 housing market, the Ecklund-Gomes team signing with Elliman, what NOT to do during the holidays, 21 irresistible email subject lines, and Tom Toole’s masterful live FSBO call are today’s topics as Dan O’Neil and Tom Toole join Byron Lazine and The Broke Agent.

Home Buyers Leaving Expensive Job Centers

Home Buyers Leaving Expensive Job Centers

A new Redfin report shows a near-record share of home buyers leaving expensive job centers in the three months ending in November. With mortgage rates still above 6% and home prices still rising, buyers are drawn by the potential cost savings.

Team Structures Are RUINING Rankings

Team Structures Are RUINING Rankings

Byron Lazine and Nicole White discuss team structures (and why they’re a train wreck), the rising need for down payment assistance, what it means when wealthy people start unloading their real estate, and dollar stores leading the surge in retail store openings.

Instagram Confronts Hacking Issues

Instagram Confronts Hacking Issues

Having your Instagram hacked is one of the most inconvenient and anxiety-inducing things that can happen in this business. Thankfully, Instagram is working to solve hacking issues with a new website and security features.

Trending TikTok Sounds To Use Starting December 18

Trending TikTok Sounds To Use Starting December 18

Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining five trending TikTok sounds.

Santa’s North Pole Home on Zillow

Santa’s North Pole Home on Zillow

Agents could earn some serious brownie points with clients with children by sending them this listing. Currently one of Zillow’s most popular listings, Santa’s North Pole home sits on 25 acres and features a world-class toy shop and a whimsical elf village that you can tour in 3D.

Powell Talks Housing & Bill to Ban TikTok

Powell Talks Housing & Bill to Ban TikTok

The bill to ban TikTok, the (unlikely) possibility of a foreclosure crisis, Powell’s “Ways to Go” warning, and Instagram away messages are today’s topics as Taya Dicarlo and Brooks Landry join Byron Lazine and The Broke Agent.

Zillow Group acquires VRX Media

Zillow Group acquires VRX Media

Zillow announced its acquisition of VRX Media to provide sellers and listing agents with premium listing media options through the company’s national network of professional photographers

Trending TikTok Sounds To Use This Week

Trending TikTok Sounds To Use This Week

Every agent needs to prioritize creating captivating content on TikTok, but it’s not always easy to find inspiration. This week, we’re taking the guesswork out of creating TikToks with viral potential by outlining five trending TikTok sounds.

AI Avatar Takeover

AI Avatar Takeover

No industry has escaped the AI avatar scene, with everyone from celebs to real estate agents paying $11 to have their photos turned into avatars. Take a scroll through some of our favorite agents as avatars.

Could This Cost Opendoor BILLIONS?

Could This Cost Opendoor BILLIONS?

Byron Lazine and Nicole White discuss the existential crisis of Opendoor, a lawsuit involving a Philadelphia realty, the fate of Biden’s student debt relief in the Supreme Court, and an update on the University of Idaho murders.

Best Spotify Wrapped Memes For Agents

Best Spotify Wrapped Memes For Agents

It’s officially Spotify Wrapped season. You’re likely flooded with the music breakdowns of everyone you’ve ever met, but have you ever thought of what it would be like if you got a Wrapped for your real estate career? Here are our favorite Spotify Wrapped memes for agents.

Which Grocery Store Is Best for Home Values?

Which Grocery Store Is Best for Home Values?

The best grocery store chains for home values, FHFA’s new conforming loan limit values, the BAM Debate: Agents vs Appraisers, and December marketing ideas for agents were today’s topics as Victoria Velazquez and Dustin Brohm aka the Massive Agent join Byron Lazine and The Broke Agent.

Agents vs. Appraisers: Debate Recap

Agents vs. Appraisers: Debate Recap

BAM gives a full recap from yesterday’s Agents vs. Appraisers debate with Byron Lazine and Mark “Skap” Skapinetz. Find out what happened during the debate—and what’s coming next!

What NOT to Post

What NOT to Post

This week, The Broke Agent gets real on exactly what NOT to post on Instagram, specifically for real estate agents. If there’s even a chance you’re watering down your brand with content that adds zero value, this is one video you can’t afford to miss.

Agents vs. Appraisers: BAM Debate

Agents vs. Appraisers: BAM Debate

BAM Debate #2: Agents vs. Appraisers is taking place Wednesday, November 30th at 2:00 pm EST. Byron Lazine and Mark “Skap” Skapinetz will go deep on what each group brings to the transaction process.

Hiring Your Virtual Assistant for 2023: BAM Webinar

Hiring Your Virtual Assistant for 2023: BAM Webinar

When you hire an admin virtual assistant, you’ll be able to save up to 40 extra hours a week and redirect that time towards revenue-generating activities. In this exclusive BAM webinar, you’ll learn just how easy it is PLUS have time to get your own questions answered.

Negotiating 101

Negotiating 101

Byron Lazine reveals the most important thing to remember when negotiating, plus why you need to document everything and how to write emails that can save your career.

Taylor Swift’s Near $100 Million Real Estate Portfolio

Taylor Swift’s Near $100 Million Real Estate Portfolio

Taylor Swift is once again trending online after crashing Ticketmaster following the presale of her 2023 Eras tour. While it is no surprise that Swift has continued to break records and fuel her eccentric fanbase, she’s also quite the real estate mogul.
So to distract us from the endless Ticketmaster queue, we’re diving into the impressive real estate portfolio owned by Taylor Swift.

Explode Your Digital Brand Q&A

Explode Your Digital Brand Q&A

During BAM’s “Explode Your Digital Brand Through the Holidays” webinar, The Broke Agent, Byron Lazine, Katie Day and Jason Cassity discussed what agents should do on all the major social media platforms. Here is the complete Q&A session from the webinar.

How to Negotiate with Other Agents

How to Negotiate with Other Agents

Negotiation with the other agents is what Byron Lazine considers the fun part of the real estate business. He delivers proven tips for communicating with other agents, so you and your client are never surprised by the outcome.

Paying Your Rent Will NEVER Be The Same

Paying Your Rent Will NEVER Be The Same

On this week’s Real Word, Byron Lazine and Nicole White discuss drops in pending sales and showings and a disruption to rent checks. The two also cover the upcoming mid-term election in this week’s Left, Middle, Right segment.

BoomTown Give Back Awards

BoomTown Give Back Awards

BoomTown is holding its third annual BoomTown Give Back Awards. Learn how to nominate a deserving agent for an award and help Florida Realtors Disaster Relief Fund in the meantime.

8 Real Estate Nightmares

8 Real Estate Nightmares

For some agents, even Freddy Krueger can’t hold a candle to being trapped in a recruiting call with an eXp agent. In honor of Halloween, here are eight real estate nightmares.

The House Whisperer

The House Whisperer

Realtor.com introduces The House Whisperer, a heroic figure who helps homebuyers with his uncanny ability to communicate with houses.

Door Knocking 101

Door Knocking 101

In Door Knocking 101, James Harris, David Parnes and Byron Lazine share strategies, scripts and objection handling techniques for door knocking.

October Content Ideas For Agents

October Content Ideas For Agents

At the beginning of each month, I make a list of content ideas based on holidays, notable events, and what’s trending. This can help you plan your filming/posting schedule around what’s timely and relevant! As I mentioned in my trendjacking blog, posting about...

NSFW: Real Estate Porn

NSFW: Real Estate Porn

We’ve all heard the term ‘real estate porn’ being thrown around for anyone with a tendency to browse Zillow. But today, people are getting off to a different kind of real estate porn.

Is The Housing Market Nose Diving?

Is The Housing Market Nose Diving?

Declining home sales, the BOA Mortgage Program, electric cars and California blackout risks, YouTube Shorts, and marketing around football season are today’s topics when Brooks Landry and Jeremy Knight join Byron Lazine and The Broke Agent.

YouTube Shorts Algorithm

YouTube Shorts Algorithm

A YouTube representative answered widely-asked questions on the YouTube Shorts algorithm, and Jason Pantana shared the highlights in a Reel. Here’s what you need to know.